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Data Analytics & AI Product Analyst

Growthdesk · Remote, Selangor, Malaysia

Data Science / AI / Machine LearningRemoteImported listingfull-time1 day ago

About The Role

Growthdesk is looking for a Data Analytics & AI Product Analyst to join our team to drive campaign performance and measure the impact across various social media platforms.
A cool, sharp, witty and talented person who is interested in digital marketing, obsessed with optimization, love numbers and tech startups in general. We are looking for someone who is a self-starter - doesn’t always need to be told what to do, and can balance time and manage themselves. Successful candidates must have excellent analytical skills, attention to detail, be problem-solvers and is a multi-tasker.
What you will be doing:

  • Provide regular internal analytics report on campaign performance (indicators) and able to provide insights and analysis in a clear and concise manner
  • Have strong analytical ability to evaluate end to end customer experience across multiple channels and customer touchpoints
  • Collaborate with internal teams to optimize user funnels and experience
  • Brainstorm new and creative growth strategies (including identification of new trends in digital marketing and evaluate new technologies) adhering to best practice guidelines
  • Plan, execute and measure experiments and conversion tests including A/B and multi-variate testing and dynamic ads optimization
  • 1-3 years experience in a data related role.
  • Deep knowledge of Microsoft Excel and Visualization of Data
  • At least a diploma in marketing or related fields such as analytics, communication and statistics or sciences.
  • Highly analytical and data driven. Proficient in A/B testing, tracking and reporting on key metrics that measure performance in campaigns inclusive of traffic, revenue, conversions, and ROI.
  • Deep Knowledge of campaign setup, ad creation for FB and Google including keyword research, google analytics
  • Kept abreast of the latest developments in ad-tech and updates of Google, Facebook, Instagram, and Linkedin or other innovative ad-tech platforms
  • Passionate about Digital marketing and not afraid to suggest ideas, solid excel and communication skills, and great attention to detail
  • Day-to-Day use of Google Analytics and other analytics dashboards
  • Preferably Google Adwords, Analytics certified, other Google certification will be a plus
  • Quarterly bonus
  • Work with a team that believes in cultivating growth mindset in each and every team member
  • A role that offers a breadth of learning opportunities and a highly collaborative environment
  • A flat hierarchy and with a high level of autonomy
  • We believe in a happy work environment and culture!

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