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AVP, SAP Partner Strategy & Programs
Icertis · London, United Kingdom
About The Role
- Define and execute the global SAP partnership strategy, including annual business plans, growth priorities, and executive engagement initiatives.
- Lead executive alignment and governance between SAP and Icertis to drive accountability, investment decisions, and partnership growth.
- Negotiate and manage SAP partnership agreements, amendments, and internal communication of contractual changes.
- Develop and maintain joint value propositions, sales plays, messaging frameworks, and partner positioning strategies.
- Design and deliver repeatable co-sell programs, account planning initiatives, demand generation campaigns, and partner-led growth motions.
- Establish pipeline governance, reporting standards, performance metrics, and executive dashboards to measure partnership success.
- Drive field activation and enablement programs that increase partner engagement, seller readiness, and pipeline generation.
- Partner with RevOps, Marketing, Sales, Solution Advisory, Delivery, and GSIs to execute strategic partnership initiatives and remove operational friction.
- Lead regular business reviews, pipeline inspections, and executive communications to evaluate progress and drive continuous improvement.
- Leverage AI-enabled tools and insights to enhance partner engagement, sales effectiveness, program execution, and operational scalability.
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