Senior Associate - SDR operations

Role Details Location : Navi Mumbai Shift : 2 PM to 11 PM IST (Monday to Friday - Work from Office) Position Summary We are looking for a detail-oriented and process-driven professional to support SDR Operations, CRM management, reporting, lead/account alignment, and operational process improvement activities across global regions. The ideal candidate should have experience working with CRM systems, sales operations processes, reporting tools, and cross-functional stakeholders. Key Responsibilities · Maintain CRM data quality through duplication checks, standardization, and regular maintenance · Perform SDR data bulk updates, imports, exports, and operational data management activities · Support daily SDR operational processes, territory alignment exercises, and account allocation workflows · Coordinate with Sales, Marketing, and SDR regional teams for operational execution and issue resolution · Create and maintain reports and dashboards in CRM, Power BI, and Excel, as relevant · Generate operational reports and track SDR performance metrics, lead flow, and campaign activities · Analyze large datasets to identify operational gaps and process improvement opportunities · Manage sequences / campaign operations, tracking, and data enrichment initiatives · Support CRM data management, lead routing, account alignment, and data clean-up activities Required Skills & Qualifications · Bachelor’s degree in business, Operations, IT, Management, or related field · 2–5 years of experience in SDR Operations, Sales Operations, CRM Operations, or related functions · Strong hands-on experience with HubSpot CRM · Good understanding of lead management, account management, and sales processes · Advanced Excel skills including Pivot Tables, XLOOKUP/VLOOKUP, formulas, and reporting · Good analytical, communication, stakeholder management, and problem-solving skills · Experience with reporting/dashboard creation and handling large datasets Preferred Skills · Experience with HubSpot, Outreach, Power BI, or similar tools · Knowledge of CRM automation, HubSpot workflows, and campaign/sequence tools · Exposure to global SDR or sales operations and marketing operations processes