Product Manager-HO & SUPPORT-HO House Hold

Purpose of the Role

Own the design, evolution, and performance of Savings Account propositions across affluent customer segments.

Proposition Strategy

• Develop and evolve savings account propositions for key customer segments.
• Define product features, benefits, pricing, and positioning.
• Identify unmet customer needs and translate them into product enhancements.

Customer & Market Insights

• Conduct competitive benchmarking.
• Drive customer research and insight generation.
• Monitor customer trends and changing banking behaviors.

Segment Performance

• Recommend proposition improvements based on customer and business performance.

Stakeholder Management

• Partner with Distribution, Marketing, Analytics, and Digital teams to execute segment strategies.

Success Measures

• Segment acquisition growth
• Average balances
• Segment profitability
• Market competitiveness
• Customer satisfaction/NPS

Skills Required

• Strategic thinking
• Customer-centricity
• Proposition development
• Commercial acumen
• Market research
• Influencing and communication

Ideal Mindset

"How do we become the preferred bank for this customer segment?"