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KI
Senior Creative Strategist
Kikoff · San Francisco, United States
About The Role
Join Kikoff, a consumer fintech startup, as a Senior Creative Strategist. You will lead the end-to-end creative process, from concept to production, creating high-performing ads that drive real results. You will collaborate cross-functionally with Growth, Brand, and Product Marketing, and stay ahead of industry trends. Benefits include health benefits, flexible PTO, office lunches and dinners, commuter benefits, 401k matching, and a fitness benefit policy.
- Lead the ideation and creative development of high-performing creatives across digital and paid channels, translating growth goals and audience insights into compelling creative strategies.
- Monitor creative performance, analyze results, and iterate quickly based on learnings to surface insights and optimize creative direction, driving testing and experimentation.
- Collaborate cross-functionally with Growth, Brand, and Product Marketing to align creative testing with business objectives, ensuring creative excellence and efficiency across both AI-assisted and traditional productions.
- Strong creative writing skills and a passion for storytelling, the creative process, and solving puzzles
- Proven track record of concepting, writing, and producing ads that convert
- Fluent in AI tools for creative production (e.g., VEO 3, Sora 2, Higgsfield, Midjourney, etc.). Deep understanding of social and performance marketing channels, from TikTok and YouTube to Meta and CTV
- Creative and analytical in equal measure—you can identify what works and why, then scale it
- Comfortable leading brainstorms, managing timelines, and collaborating across creative and growth functions
- 6–9 years of experience in creative strategy, advertising, social media or content marketing. Ideally both agency and in-house experience
- Obsessed with culture, trends, and storytelling that connects with real people
- Strong presentation skills and ability to sell creative ideas internally
- Familiarity with editing software (Premiere, CapCut, Final Cut Pro or similar)
- Experience with direct response creative, user acquisition campaigns, or B2C brands
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