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PR
VP, Brand
Prose · Brooklyn, New York, United States
About The Role
Join Prose, a revolutionary beauty brand that offers custom hair and skin care products made-to-order. As the VP of Brand, you will drive brand strategy, voice, and awareness, with a focus on customer-centricity. You will lead a multidisciplinary team, manage the brand budget, and measure brand health and ROI. This is a unique opportunity to shape the future of personalized beauty and make a meaningful impact on the industry.
- Strategic leadership in brand strategy, voice, and awareness, ensuring alignment with the company's overall vision.
- Building full-funnel brand awareness across various channels, increasing recognition and preference for Prose.
- Utilizing customer insights and data to shape messaging and brand decisions, ensuring a customer-centric approach.
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