Marketing Strategy & Growth Lead

Lead marketing strategy and execution to drive brand awareness, generate qualified leads, and grow revenue through data-driven campaigns and cross-functional collaboration.
Key Performance Indicators:

• Increase lead volume and conversion rates
• Grow brand awareness and engagement
• Launch campaigns on time and within budget
• Improve CAC and marketing ROI
• Maintain strong pipeline through segmentation

Qualifications:

• Bachelor’s degree in Marketing, Business, or related field
• 5+ years marketing management experience
• Proven track record in campaign performance metrics
• Experience with CRM and marketing automation tools
• Strong understanding of market research and positioning

Required Skills:
Marketing analytics and reporting, SEO/SEM and paid media (Google Ads, Meta), Marketing automation (HubSpot, Marketo), CRM management (Salesforce), Content strategy and campaign execution, A/B testing and experimentation, Strategic thinking, Leadership and team management, Cross-functional collaboration, Data-driven decision making
Required Qualifications

• Bachelor’s degree in Marketing, Business, or related field
• 5+ years marketing management experience
• Proven track record in campaign performance metrics
• Experience with CRM and marketing automation tools
• Strong understanding of market research and positioning
• Marketing analytics and reporting
• SEO/SEM and paid media (Google Ads, Meta)
• Marketing automation (HubSpot, Marketo)
• CRM management (Salesforce)
• A/B testing and experimentation
• Leadership and team management
• Cross-functional collaboration