Creative Strategist

• The ideal person for the Creative Strategist role will be a natural storyteller with a passion for presenting concepts to clients and a desire to
• oversee strategic work from the point of briefing through to final execution.
• Most of all, we are looking for someone obsessed with looking beyond data findings to arrive at distinctive, interesting conclusions and
• imperatives that drive and stimulate creativity across the agency in collaboration with the agency’s Head of Strategy.

Job Description

• Comfortable conducting extensive research on landscape and turning those findings into focused, usable
• imperatives and unexpected insights.
• •
• Work closely with research teams to monitor tools for market, audience and trends, analysing data to help
• inform strategic decisions and creative direction, for existing projects, new business and prospective work.
• •
• Experience writing briefs that encourage creative teams to look beyond conventions to deliver highly
• distinctive work, with the personality & skills to lead team briefings.
• •
• Acts as a key figurehead for composing creative strategies across a variety of client types and projects,
• grounded in a key skill of being able to arrive at the point in a focused, interesting way.
• •
• Contributes in a significant way to the ideation and creative development process beyond briefing, making
• sure recommendations and responses are on brand and on strategy.
• •
• Support campaign and project lifecycle from briefing to final and ongoing execution. Work with Head of
• Strategy and client servicing teams on the development of idea-led initiatives and tactics.
• •
• Create conceptual ideas that include a keen emphasis on delivering the idea convincingly and succinctly,
• backed up by attention to detail and strong copywriting skills in Arabic and English.
• •
• Present strategies and concepts to internal and external stakeholders, nurture relationships with the strategy
• and creative departments, and maintain dialogue to refine proposals.
• •
• Contribute to the agency’s connection into new trends and cultural moments across the region, emerging
• customer behaviors and patterns, and creative opportunities, with an ability to recognise opportunities to
• deliver against this for the agency and our clients.

Qualifications

• Minimum 4 years of experience in creative strategy. Experience in branding and comms projects is a bonus.

• Proven ability to develop solid strategic foundations for creative campaigns, across GTM strategies and
• other initiatives.
• •
• Excellent storytelling capabilities with an ability to bring focus and clarity to complex scenarios, and a
• passion for making clear and convincing arguments for ideas.
• •

• Fluent in Arabic and English (verbally and in writing).

Job Description

Key responsibilities

• Has the overall responsibility for writing briefs and conducting briefings on several brands and the ability to mentor and train others in the same pursuits
• Acts as a catalyst to creative and brand teams in seeking out new ways to add value to the brand and in identifying future opportunities
• Demonstrates the maturity and leadership skills to become a key player in a collaborative, multi-disciplinary cross-agency team
• Leverages data and insights to writes inspiring briefs and lead creative briefings with little supervision
• Demonstrates a proficiency in the usage and translation of all types of data into leverageable insights to drive creative thinking and client growth
• Is a knowledgeable leader for planners and associate planners and is able to help them grow in the discipline
• Pro-actively seeks out opportunities to make the work better in a collaborative way
• Builds strong relationships with middle level marketing clients and earns their trust and respect
• Demonstrates and fosters a collaborative work environment in which ideas flourish

Location

Riyadh

Brand

Digital Republic

Time Type

Full time

Contract Type

Permanent