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CL
Senior Marketing Lead
Clera · San Francisco, United States
About The Role
About the Role
You will own end to end marketing for a rapidly growing AI powered platform focused on hospitality. This is a hands on, does what it takes role that emphasizes product marketing and demand generation with direct contribution rather than people management.
What You'll Do
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- Build market positioning and own the marketing site including solutions pages for different customer segments.
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- Create video content, use cases and webinars to demonstrate product value.
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- Conduct competitive analysis across hospitality and the AI landscape.
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- Own the blog, design assets and experiments with newsletters podcasts and influencer partnerships.
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- Execute field marketing campaigns such as city activations, events, conferences and relationship dinners.
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- Develop founder thought leadership on LinkedIn and other channels.
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- Design and optimize paid campaigns with creative direction and messaging.
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- Refine signup funnels to scale lead generation into a tightly targeted machine.
What We're Looking For
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- 5+ years in B2B SaaS or AI company marketing with hands on experience across inbound and outbound channels.
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- Proven track record leading high performing marketing initiatives at fast growing companies that run frequent experiments.
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- Experience spanning outbound events field marketing and inbound channels plus SEO content and case studies.
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- Strong portfolio showing end to end campaign ownership and measurable results.
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- Ability to learn a vertical quickly and work across technical or complex products.
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- Hands on leadership spanning product marketing content events and demand generation.
Compensation & Benefits
Salary range: $150,000 to $240,000 annually. Equity: 0.20% to 0.75%.
Location
On-site in San Francisco, California, United States.
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