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Freelancer: Mid- Copywriter

VML · Cape Town, South Africa

Content Creation / PublishingImported listingfull-time11 days ago

About The Role

<div class="content-intro"><h3><strong>Who We Are</strong></h3>
<p>VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a <strong>Human First</strong> philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore. </p>
<p>VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel. </p>
<p>For more information, please visit <a href="http://www.vml.com/" data-outlook-id="d4b7d1c3-8ad6-4b6d-ab45-d3cb5a3aebe1">www.vml.com </a>and follow along on  <a href="https://urldefense.proofpoint.com/v2/url?u=https-3A__urldefense.com_v3_-5F-5Fhttps-3A_www.linkedin.com_company_vml_-5F-5F-3B-21-21JboVxjCXSME-21OhlpCfbkl1UcWPwns1-2DGtvHOzFh0QwHV49fsPgGw-2DVCCU1bCg8aQFI9vN-2Dy-2DVwaQcITH2j2XKzGKBIFRLYf2AUWVYY1dFGK6-24&d=DwMFaQ&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=zouFnm4jZMgDFaYF1uVcRY3rbgHWPca_luUrBUkT6Yc&m=QzcCgXCAOjzj5hiU48_CKOdHRSJ4_YpuqfviT9yjlzH5VrkzySTZ-WaQXlYAnj4W&s=jJ7q5V70u9oUx7ONPm5jC3IK8y6vxDilX6BGTlqlWlA&e=" data-outlook-id="a3ef68bf-16fb-4ebc-9ca9-406007d6cefc">LinkedIn</a> #WeAreVML.</p></div><h2><strong>Freelancer : Mid Copywriter </strong></h2>
<p><strong>What you’ll do: </strong></p>
<p><strong><em> </em></strong><strong><em>Concept Development & Execution</em></strong></p>
<ul>
<li>Partner with a Mid Art Director to develop breakthrough creative concepts that align with client objectives and resonate with target audiences.</li>
<li>Take ownership of the copywriting process from initial brainstorming to final execution, ensuring high-quality, engaging, and error-free copy across all platforms.</li>
<li>Present creative work confidently and persuasively to internal teams and clients.</li>
<li>Actively participate in brainstorms and contribute innovative ideas.</li>
</ul>
<p><strong><em>Strategic Thinking & Collaboration</em></strong></p>
<ul>
<li>Collaborate effectively with cross-functional teams, including account management, strategy, production, and technology, to ensure seamless project execution.</li>
<li>Stay abreast of industry trends, best practices, and emerging technologies to inform creative development.</li>
<li>Demonstrating a positive and collaborative attitude, contribute to a positive and inspiring team environment</li>
</ul>
<p><strong><em> </em></strong><strong><em>Craft & Quality</em></strong></p>
<ul>
<li>Maintain a meticulous attention to detail and a commitment to producing high-quality work. Ensure brand consistency and adherence to client style guides.</li>
<li>Proactively seek feedback and continuously strive to improve writing skills.</li>
</ul>
<p><strong>What you’ll need:</strong></p>
<ul>
<li>Bachelor's degree in English, Communications, Advertising, or a related field.</li>
<li>3-5 years of copywriting experience within a reputable advertising agency.</li>
<li>Exceptional conceptual thinking and storytelling abilities.</li>
<li>Impeccable writing skills, including grammar, punctuation, and style.</li>
<li>A deep understanding of social media marketing and best practices across different platforms (Facebook, Twitter, Instagram, YouTube, TikTok, etc.).</li>
<li>Experience working on integrated campaigns across multiple channels.</li>
<li>Strong presentation and communication skills, both written and verbal.</li>
<li>Ability to work effectively under pressure and meet tight deadlines.</li>
</ul>
<p>#Freelance #Creative #CPT</p><div class="content-conclusion"><p><span class="normaltextrun"><span lang="EN-GB"><span lang="EN-GB">We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.</span></span></span></p>
<p><span class="normaltextrun"><span lang="EN-GB">WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.</span></span><span class="scxw176048299"><span lang="EN-GB"> </span></span></p>
<p>When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our <a href="https://www.vml.com/recruitment-privacy-policy">Recruitment Privacy Policy</a>. California residents should read our <a href="https://www.vml.com/california-recruitment-privacy-notice">

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