Lead Content Manager (Content Marketing and Topic Pages)
Porsche Digital · Barcelona, Spain
About The Role
Join Porsche's Content Management & Operations team as a Lead Content Manager. In this role, you will take ownership of the management and evolution of special-interest pages on <Porsche.com>. You will drive concept development, coordinate global rollouts, and ensure that these pages meet Porsche's brand, UX, accessibility, and SEO standards. You will also manage translations, orchestrate global rollouts, and continuously evolve existing content based on stakeholder feedback and market requirements. The ideal candidate will have 5+ years of experience in digital content management, a solid understanding of UX, accessibility, and SEO best practices, and experience with headless CMS platforms.
- Leiten Sie die Entwicklung von Konzepten und die Koordination globaler Rollouts für spezielle Interessenseiten auf <Porsche.com>.
- Übernehmen Sie die Verantwortung für den gesamten Lebenszyklus von Content-Marketing- und Themenseiten, von der Konzeptentwicklung bis zur globalen Einführung in Storyblok.
- Identifizieren Sie Möglichkeiten zur Standardisierung und Wiederverwendbarkeit von Inhaltsstrukturen, um die Skalierbarkeit und die Markteinführungszeit zu verbessern.
- Experience managing multi-language content rollouts and coordinating with international stakeholders
- Solid understanding of UX, accessibility (A11Y), and SEO best practices
- 5+ years in digital content management, content strategy, or editorial project leadership, ideally in a corporate, premium brand, or agency environment
- Excellent communication, leadership, and stakeholder management skills; strong written and spoken English, German is a plus
- Strong expertise in concept development and structuring of content-driven web pages, including wireframing in tools such as Figma
- University degree in communications, marketing, digital media, or a comparable field, or equivalent practical experience
- Hands-on experience with headless CMS platforms (Storyblok is a strong plus)
- Comfortable in cross-functional, agile teams alongside developers, UX designers, and product managers
- We kindly request that all applicants either currently reside in Barcelona or are open to relocating for this position
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