Social Media & E-Commerce Support

Company Overview

Our client is a growing e-commerce brand operating across its own online store and several major marketplaces. The business is expanding its online presence and is looking to rebuild a consistent social media presence after a period of limited activity.

Role Overview

This role is being brought on to tackle a backlog of foundational e-commerce and marketing tasks, with **social media as the top priority**.

A previous social media hire left several months ago, so Instagram, Facebook, and TikTok have gone quiet and need to be rebuilt from the ground up — including consistent posting, engagement, and influencer outreach.

Alongside social media, the role covers online store housekeeping, marketplace listing maintenance, and a number of one-off projects. Once the initial backlog is cleared, the role is expected to settle into primarily **social media management and influencer relations**, with ad hoc administrative support as needed.

Key Responsibilities

• Own day-to-day social media across Instagram, Facebook, and TikTok — create and schedule daily posts, repurpose content across platforms, and grow engagement and followers
• Support the launch and growth of TikTok, including working through existing training material and using it to plan and execute the launch
• Source and manage influencer partnerships, including product-for-content collaborations and identifying influencers open to longer-term partnerships or product exchanges
• Research and grow the brand's Reddit presence, including sourcing external support if required
• Maintain the online store — keep listings, keywords, and SEO up to date and ensure key functions and automations are working correctly
• Review AI-generated SEO blog content for accuracy, tone, readability, and brand alignment before publication
• Maintain existing marketplace listings and assist with setting up new marketplace listings by repurposing existing product information
• Repurpose social media content for additional marketplace content channels
• Manage one-off projects such as migrating reviews onto the website and researching more cost-effective shipping alternatives
• Project-manage external vendors on the founder's behalf — following up on stock reorders, coordinating samples and packaging/artwork updates, and tracking progress with external service providers
• Provide general ad hoc administrative support, chasing up tasks and keeping projects on track

Skills & Tools

• Strong, proven social media content creation and copywriting skills across Instagram, Facebook, and TikTok — comfortable creating posts and reels, not just scheduling them
• Experience with Metricool or similar social media scheduling tools
• Experience with influencer marketing/outreach platforms is a strong plus
• Shopify or similar e-commerce platform experience is a nice-to-have, not essential
• Comfortable working with AI SEO/blog tools in a review-and-refine capacity rather than writing everything from scratch
• Familiarity with major e-commerce marketplaces and seller platforms
• Beauty, skincare, lifestyle, or consumer-product industry experience, particularly within social media, is a strong plus
• Highly organised and proactive, with the ability to manage several one-off projects and vendor follow-ups simultaneously with minimal hand-holding