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EP
Growth Product Manager
EPOS · Singapore
About The Role
About the Team
- AI Commercial is one of four departments inside EPOS360 Agentic Growth Team (alongside Marketing,
- Ecommerce, and Customer Success). AI Commercial and Ecommerce jointly own the sales/close
- numbers for EPOS360, a B2B SaaS point-of-sale platform serving F&B SMEs across Singapore and
- Malaysia.
Role Summary
- This role owns chat as a growth channel and drives the go-to-market initiatives that run through it, using
- data and experimentation to decide what to prioritize rather than instinct. This is a product and program
- role, not a technical architecture role; you partner with engineering on execution rather than owning the
- technical build yourself. Because growth and GTM work by nature touches marketing, BD, customer
- success, and engineering at once, strong stakeholder management and the ability to keep initiatives from
- stalling matter as much as product judgment.
Key Responsibilities
Chat as a Growth Channel
- Own the roadmap for chat-based customer experiences from a business and customer-outcome perspective: what the chat should accomplish, for whom, and why
- Define product requirements and user stories for chat features; partner with engineering on execution without owning the technical build
- Own message and flow content decisions in partnership with marketing: what the bot says, when it hands off to a human
Go-to-Market Initiatives
- Own go-to-market planning for new product and growth initiatives, sequencing launches against team and market capacity
- Coordinate cross-functionally with marketing, BD/sales, and customer success to align launch timing, enablement materials, and messaging
- Manage the GTM calendar and keep stakeholders aligned on dependencies and deadlines
- Proactively unblock stalled launches and escalate early rather than absorbing delay silently
Data-Driven Growth Decisions
- Define and track growth metrics for the chat channel (engagement, conversion, satisfaction) and use them to prioritize the roadmap
- Design and run experiments (A/B tests on messaging, flows, sequencing) and turn results into concrete prioritization decisions
- Feed channel performance into the team's existing attribution and CAC model so growth initiatives are measured consistently with other channels
- Report growth performance and decisions to leadership on a regular cadence
Requirements
Requirements
- 3-5+ years of Product Management experience, ideally with growth or GTM experience in B2B SaaS
- Track record of managing cross-functional programs across 3+ stakeholder groups (marketing,
- sales/BD, CS, engineering) without direct authority over them; able to speak to specific past
- instances, not general philosophy
- Comfortable partnering with technical teams without needing deep architecture expertise
- Data literacy: comfortable reading dashboards and designing experiments to make prioritization calls
(SQL a plus, not required)
- Experience with messaging or chat products (WhatsApp, Telegram, or similar) a plus, not required
- Based in Singapore, with regional exposure to Malaysia market nuances
Nice to Have
- Experience with HubSpot or a comparable CRM
- Prior experience in F&B, retail, or SME-focused SaaS
Benefits
What Success Looks Like (first 6 months)
- A documented chat growth roadmap tied to clear business outcomes
- At least one GTM launch coordinated across 3+ teams and delivered on schedule
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