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Marketing Manager
Mindlance · New York, NY, United States
About The Role
Job Title: Marketing Manager
Job Location: New York City, NY 10020
Job Duration: 12+ Months
Qualifications
- Reporting to two Strategy Directors, this position will support and contribute to the development and implementation of integrated ad sales marketing strategies for content/programs across the Hispanic Group’s multi-channel and multi-platform initiatives - including on-air, online, local, new media, etc.
- Proactive Material Development: Support Directors and/or VP in the development of projects that identify sales opportunities and develop go-to-market materials for larger Integrated Marketing team and Ad Sales team.
- Support Directors and/or VP in organizing program-related information and materials acquired throughout the development process, i.e. program briefs, meeting notes, timelines, calendars, commitment deadlines, etc.
- Work with internal constituents to vet/receive approval on sponsorship concepts as well as to vet go-to-market presentations, and any other external facing marketing materials.
- COMMUNICATION: Accountable for consistent and timely communication of relevant information as related to assigned projects, such as potential sales opportunities (i.e. special episodes, stunts), changes in production timelines, etc.
- PROJECT MANAGEMENT SUPPORT: Assist in maintenance / execution / post sale of 360 concepts sold to ad partners, as needed.
- PRESENTATION SKILLS: Ability to communicate marketing concepts to support the sales process through development of well-thought out materials (e.g. one-sheets, program decks, campaign recap decks) and the ability to present those concepts to internal and external constituents.
Qualifications/Requirements
- 3-5 years of professional experience
- Four year degree (B.A., B.S) from an accredited college of university, preferably with a discipline one of the following: Marketing, Digital Marketing, Integrated Marketing Communications, Communications, Advertising
Eligibility Requirements
- Willingness to travel and work overtime, and on weekends with short notice
Desired Characteristics
- Excellent organizational and multi-tasking skills with solid attention to detail
- Team oriented; Ability to effectively take direction and apply learnings to everyday responsibilities; can-do attitude
- Creative Writer
- Proven ability to partner effectively with team members, the Sales organization, and external parties
- Strong written and verbal communication. Strong and effective presentation skills.
- Must be able to contribute ideas in a creative group atmosphere.
- Proficiency in MS Word, Excel and PowerPoint
- Bilingual preferred (English and Spanish) but NOT required
- *Candidate will be working on Sports related proactive materials – interest and knowledge of sports, particularly soccer, is preferred but NOT required.
- The two directors that this contractor will report to work on scripted news and community and sports programming.
- They are looking for a progressive candidate that will work on proactive material development.
- Someone with integrated marketing experience plus media a plus.
- They will be creating materials in PowerPoint, taking things that are not "fully baked" and creating material for the directors to react to.
- Bilingual is preferred but not required.
- Knowledge of sports is a plus, especially soccer.
- The position requires a lot of information gathering, and the candidate will be the gatekeeper of everything.
- Interface with sales, pricing & planning, and production to name a few.
If you are interested feel free to reach Ajay Kumar on #732-243-0011 or email your resume on ajayk(at)mindlance.com
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