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Manager of Growth
Runna · London, United Kingdom
About The Role
Join Runna, a fast-growing running app, as the Manager of Growth. In this role, you will optimize web experiences to drive growth across key touchpoints, manage the Runna website, drive SEO efforts, and optimize web-to-app flows. You will collaborate with engineering, design, product, and performance marketing teams to implement improvements based on user data and campaign insights. This is an exciting opportunity to shape and influence Runna's product and culture from the beginning.
- Overseeing the Runna website, including maintaining existing pages, ideating, scoping, roadmap planning, and prioritization.
- Driving SEO efforts, optimizing web-to-app flows, and taking ownership of Runna’s landing page strategy for acquisition channels.
- Managing web conversion tracking, ensuring data visibility and informed decision-making across the team.
- If you’re a data-driven problem-solver passionate about experimentation and optimisation, this role is for you!
- Collaborating & Communicating - you love working with multiple teams and stakeholders; and you’re just as comfortable collaborating with designers as you are developers
- Conducting User Research - speaking to users to understand more about what makes them tick and how we can help them achieve their goals
- Optimising: You thrive on improving performance and driving measurable results - be that through SEO or CRO
- Experimenting: Running A/B tests excites you, from small tweaks to major redesigns, and you enjoy analysing the results
- We care the most about you looking at the ‘We’re looking for someone that loves…’ section and thinking ‘Wow this role was made for me’. That said, we do need you to have 1.5+ years of proven experience in growth marketing and/or product management (web)
- You’re a problem-solver with a strategic mind
- You (hopefully!) love running and you’re passionate about our mission to make running training effective, easy and enjoyable for everyone
- You’re ideally London based (or able to work in person 2-3 days per week)
- You are data and results-driven. You love to test, learn, iterate and repeat. You’re motivated by seeing the quantifiable impact of the team’s work
- You’re a “doer”; not just a “thinker”. You’re hands on and want to roll up your sleeves / get stuck in
- You’re organised, efficient, and can execute at pace
- You know your way around WebFlow
- You have previously been responsible for web acquisition journeys (e.g. web to web/ web to app)
- You have experience at a mobile app business
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