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Performance Marketing Manager (B2B SaaS)
traide · Berlin, Germany
About The Role
Join our growing team as a Performance Marketing Manager (B2B SaaS). In this role, you will manage and optimize our Google Ads, Bing Ads, and LinkedIn campaigns, build automated marketing workflows, set up and interpret analytics dashboards, maintain CRM hygiene, create marketing assets, contribute to broader marketing initiatives, and stay current with platform updates. You should have 4+ years of hands-on marketing experience, strong proficiency with Google Ads and analytics tools, and experience with HubSpot or similar CRM platforms.
- Manage and optimize Google Ads, Bing Ads, and LinkedIn campaigns, driving performance through A/B testing and continuous campaign refinement.
- Build automated marketing workflows and integrations using tools like n8n, Claude Code, and Zapier to streamline lead management and reporting.
- Set up and interpret analytics dashboards using GA4 and HubSpot, tracking key metrics and converting data into actionable insights.
- You'll be a well-rounded marketer who can wear multiple hats: managing paid campaigns, building marketing automations with AI tools, analysing performance data, and handling other marketing tasks as they arise
- Genuine familiarity with automation platforms (n8n, Zapier, Claude Code, or equivalent) and comfort working with AI tools
- Experience with HubSpot or similar CRM platforms
- Strong proficiency with Google Ads and analytics tools (GA4 or similar)
- 4+ years of hands-on marketing experience, with demonstrable success managing paid advertising campaigns
- Nice-to-haves: Bing Ads experience, familiarity with design tools like Canva or Figma, LinkedIn Ads experience
- Analytical mindset, you can extract insights from data and use them to make decisions
- Ability to work independently and manage competing priorities in a small team environment
- We value diversity and are committed to creating an inclusive environment for all employees. If you're passionate about making a difference and eager to learn, we'd love to hear from you – even if you don't meet every requirement
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