Senior Account Manager (Demand)
Mistplay · London, United Kingdom
About The Role
Join Mistplay, a leading mobile gaming platform, as a Senior Account Manager (Demand). In this role, you will be responsible for managing and growing relationships with advertising clients, driving retention, and maximizing account value. You will serve as the primary point of contact for assigned clients, build and manage a pipeline of upsell and expansion opportunities, and advocate for clients internally. You will also track industry trends and maintain accurate CRM records. The ideal candidate will have 5+ years of experience in strategic client relationship management or sales within the gaming industry or mobile advertising, a bachelor's degree in a related field, and proficiency with CRM software and sales prospecting tools.
- Servir como el principal punto de contacto y gestionar la relación general con los clientes asignados.
- Construir y gestionar un pipeline de oportunidades de upsell y expansión para maximizar el valor de vida del cliente.
- Defender los intereses de los clientes internamente, capturando y escalando sus comentarios a través de los equipos.
- Working knowledge of gaming industry analytics platforms (e.g., Sensor Tower) and standard business tools (Excel/Google Sheets, PowerPoint/Google Slides, Slack, Zoom/Google Meet)
- 5+ years of experience in strategic client relationship management or sales within the gaming industry or mobile advertising
- Proven ability to build strategic client partnerships and maximize account value through upsells and expansion
- Skilled in pipeline management and reporting, contract negotiation, and custom proposal/sales material development
- Bachelor's degree in Business, Marketing, Communications, or a related field
- Proficiency with CRM software (e.g., Salesforce, HubSpot), sales prospecting tools (e.g., LinkedIn Sales Navigator), and mobile measurement partners (e.g., AppsFlyer, Adjust, Singular)
- Strategic thinker with strong problem-solving skills, adaptability, and the initiative to proactively manage client accounts
- Excellent communication and presentation skills, with experience in persuasive, professional client engagement and public speaking
- Strong knowledge of the global mobile advertising ecosystem and game publishing business models
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