Brand Manager Mobile Marketing (Contract)

Join our team as a Contract Brand Specialist for MLB The Show Mobile. In this role, you will be responsible for executing integrated marketing campaigns, player engagement initiatives, and cross-functional projects. You will coordinate timelines, assets, approvals, and deliverables across internal and external teams, and assist with launch campaigns, content updates, seasonal programs, and promotional initiatives. You will also track project milestones, monitor player feedback, and collaborate with various teams to improve player acquisition, engagement, and retention. The ideal candidate is highly organized, passionate about mobile gaming and sports, and has 2-4 years of experience in mobile app/game marketing.

• Plan and execute integrated marketing campaigns for MLB The Show Mobile, coordinating timelines, assets, approvals, and deliverables across teams.
• Assist with launch campaigns, content updates, seasonal programs, and promotional initiatives, maintaining campaign trackers and project documentation.
• Collaborate with cross-functional teams, including paid media, product, analytics, creative, community, CRM, and external marketing agencies, to monitor campaign performance and align on optimizations.
• The ideal candidate is highly organized, passionate about mobile gaming and sports, comfortable working across multiple teams, and eager to grow their skills in brand marketing, live-service operations, and mobile growth strategy
• Strong organizational and project management skills
• Strong attention to detail
• Excellent written and verbal communication abilities
• Ability to manage multiple projects simultaneously in a fast-paced environment
• 2–4 years of experience in mobile app/game marketing
• Passion for gaming, sports, and mobile experiences
• Experience supporting mobile marketing campaigns
• Familiarity with App Store and Google Play ecosystems
• Experience with ASO/CRO, CRM, lifecycle marketing, or live-service products
• Knowledge of baseball and MLB The Show
• Experience with programmatic media, analytics and campaign reporting
• Experience coordinating creative production workflows