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Founding GTM Lead
Clera · Munich, Germany
About The Role
ABOUT THE ROLE
This is the first dedicated GTM hire at a Y Combinator-backed enterprise AI startup building agents that automate complex system implementations and migrations. You will own top-of-funnel pipeline from scratch, working directly with the CEO who currently handles all of sales, and you will have a clear path into full-cycle deals and team leadership as the motion matures.
WHAT YOU'LL DO
- Define the ICP and build outbound sequences, targeting lists, and pipeline generation campaigns from the ground up.
- Wire together the GTM stack: CRM setup, sequencing, data enrichment, routing, and reporting so that outbound compounds over time.
- Execute the unglamorous work too: cold calls, LinkedIn outreach, conference floors, whatever fills the calendar with the right conversations.
- Run early-stage marketing including content, product launches, and engagement with a developer and open-source community.
- Run your own discovery calls and demos, not just book them, with a path toward owning full-cycle deals.
WHAT WE'RE LOOKING FOR
- 2+ years in a GTM role (SDR, BDR, AE, growth, or GTM engineering) at a startup or high-growth B2B company, ideally in technical or enterprise software.
- A pipeline you personally built, with quantifiable results to show for it.
- Experience selling to or engaging technical buyers such as CTOs, engineering leads, or IT leadership.
- Hands-on proficiency with GTM automation and CRM tools such as Clay, Apollo, HubSpot, Instantly, n8n, or equivalents.
- Familiarity with enterprise systems like ERP, CRM, or data platforms is a strong plus.
- Experience with developer community building or early-stage marketing is an advantage.
- Full fluency in both German and English, written and spoken.
- High ownership, scrappy execution mindset, and clear, direct communication.
- A strong signal of excellence: academic achievement, competitive sport, a notable employer, or something you built.
COMPENSATION & BENEFITS
Salary range: EUR 80,000 to EUR 140,000 annually. Visa sponsorship is not available for this role.
LOCATION
On-site in Munich, Bavaria, Germany, five days per week.
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