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Director of Americas Field Marketing
CoreWeave · San Francisco, United States
About The Role
Join CoreWeave, a leading AI-native cloud provider, as the Director of Americas Field Marketing. In this pivotal role, you will drive customer engagement and pipeline generation across the Americas, leading a team of regional marketing managers and partnering closely with sales leadership. Your success will be measured by pipeline creation, conversion rates, and deal velocity in priority accounts. You will manage a multi-million dollar regional budget, direct high-touch account-based marketing, and expand CoreWeave's presence in the Americas AI-Cloud market.
- Own the customer engagement and pipeline-generation strategy and execution across the Americas, and drive the next evolution of field marketing at CoreWeave.
- Lead and grow an existing team of regional marketing managers, and partner closely with sales leadership to align marketing investments and resourcing around the GEO go-to-market strategy.
- Manage a multi-million dollar regional budget with explicit ROI rationale, and defend allocation and resourcing decisions to marketing and sales leadership.
- Account- and deal-centric: Strong grasp of complex, multi-stakeholder personas enterprise deals and how ABM, executive engagement, and field programs influence acquisition, expansion, and close rates
- Data and analytics depth: Advanced proficiency with pipeline attribution, conversion analysis, and ROI optimization using Salesforce, Tableau and ABM platforms, and BI tooling
- Program range: Demonstrated ability to build across the full regional mix — ABM, third-party conferences, field programs, executive experiences, and partner co-marketing — with clear evidence of pipeline impact from each
- Experienced regional marketing leader: 10+ years in B2B marketing at high-growth technology or enterprise companies, with direct pipeline accountability across field marketing, demand generation, or ABM supporting the Americas
- Sales-aligned operator: Proven experience partnering directly with executive sales leadership to shape GEO go-to-market plans, and allocating marketing investment and headcount against territory and account priorities
- Willingness to travel across the region as programs require
- People leader: 4+ years leading regional or field marketing teams with pipeline accountability, including hiring and developing marketers across a distributed geography
- AI-curious: Genuinely interested in AI infrastructure and how AI-native and enterprise customers build and scale workloads, with the ability to ramp quickly on CoreWeave’s platform and market to CTOs, CIOs, VPs of Engineering, and AI/ML leadership
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