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CL
Founding GTM
Clera · San Francisco, United States
About The Role
ABOUT THE ROLE
This is a first dedicated go-to-market hire at an early-stage B2B SaaS company building AI-powered software for industrial distributors and manufacturers. You will work directly alongside the CEO to convert founder-led sales into a repeatable, scalable GTM motion, and over time grow into the architect and leader of the entire GTM organization.
WHAT YOU'LL DO
- Partner with the CEO to design and execute a full go-to-market strategy, from initial outreach through repeatable pipeline generation.
- Personally drive pipeline through cold calls, targeted email campaigns, trade shows, and testing new channels to reach industrial executives.
- Identify what messaging, channels, and processes work, then document them into a playbook that future GTM hires can execute.
- Build AI-powered systems across the GTM stack, including account research, personalization, campaign execution, and sales intelligence.
- Join customer calls and immerse yourself in how industrial distributors operate, translating those insights into acquisition strategy.
- Turn repeatable processes into documented infrastructure that scales the function efficiently.
WHAT WE'RE LOOKING FOR
- 1 to 4 years of experience generating pipeline through outbound activities such as cold calls, email campaigns, and events.
- Demonstrated ability to build and systematize repeatable sales processes and GTM motions from scratch.
- Hands-on experience building AI automations, scripts, or small applications to increase sales productivity.
- Proficiency writing targeted outbound messaging that converts prospects in complex B2B environments.
- Experience working with or selling to C-suite stakeholders in industrial, manufacturing, or distribution sectors.
- Clear written and verbal communication, with a track record of persuading others or selling ideas.
- High-agency mindset, evidenced by self-directed ventures, side projects, or initiatives built from scratch.
- Execution-first approach: willing to pick up the phone and learn today rather than over-analyze.
- Technical background in a field such as engineering, mathematics, physics, or computer science is a strong plus.
- Prior experience founding a company or launching a product to market fit is a plus.
- Familiarity with ERP systems or industrial software integrations is a plus.
- US citizen or current visa holder; no visa sponsorship available.
COMPENSATION & BENEFITS
Base salary: $100,000 to $170,000 USD annually. Equity offered. No visa sponsorship available.
LOCATION
On-site in San Francisco, California, USA. In-person work is required.
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