
HCP Marketing Lead
kenvue (workday) · Asia Pacific, Shanghai, China
About The Role
Kenvue is currently recruiting for a
HCP Marketing Lead
What we do
At Kenvue , we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON’S® and BAND-AID® that you already know and love. Science is our passion; care is our talent.
Who We Are
Our global team is ~ 22,000 brilliant people with a workplace culture where every voice matters, and every contribution is appreciated. We are passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours. For more information , click here .
Role reports to
市场营销负责人,科赴中国
Location
Asia Pacific, China, Shanghai, Shanghai
Work Location
Fully Onsite
What you will do
Builds and executes market business plan that identifies metrics, targets, strategies, tactics, and budget to be utilized to meet corporate procedure growth objectives. Analyzes local market trends, competition, and customer needs using available data. Creates and executes clinical education programs designed to teach procedural awareness, procedural skills and the safe and efficacious use of products. Conducts marketing presentations and follow-up activities to build market level awareness and adoption. Meets with key physician practices and hospital marketing and administrative personnel to present marketing programs and procedure expansion solutions. Supports market development activities for emerging procedures. Identifies regional and national institutions that serve as centers of excellence for various specialties, diseases, and procedures. Establish key strategic partnerships across a wide range of stakeholders including surgeons, nurses, referring physicians, hospital administration, societies, and program administrators.
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