About The Role

ABOUT THE ROLE

This is a product marketing role at the intersection of product and market for a fast-moving enterprise AI platform. You'll translate frequent product releases into clear positioning, compelling stories, and sales-ready materials — playing a central part in shaping how customers and prospects understand a product that's evolving alongside an emerging category.

WHAT YOU'LL DO

Own go-to-market plans for every meaningful product release and execute them across the right channels.
Turn product releases into compelling narratives that explain why new features matter to buyers.
Develop and maintain positioning tailored to different buyer personas and markets (e.g., enterprise IT leaders vs. AI leads).
Create product marketing content including comparison pages, capability overviews, one-pagers, and campaign explainers.
Conduct customer research through conversations, support tickets, and sales calls to inform messaging and assets.
Enable sales and customer success with framing, collateral, and clear answers to difficult product questions.
Collaborate cross-functionally with product, design, marketing, sales, and customer success teams.
Help define category positioning for enterprise AI as both the market and product continue to evolve.

WHAT WE'RE LOOKING FOR

3+ years of product marketing experience delivering go-to-market for software features or products.
Proven track record running product launches, positioning exercises, or messaging with measurable impact.
Ability to explain technical products clearly to non-technical audiences — you don't need to be an engineer, but you can participate meaningfully in product reviews.
Excellent, clear writing skills — clarity over cleverness.
Strong habit of working directly with customers to surface value and translate insights into marketing and sales assets.
Comfortable using AI tools for research, drafting, and content synthesis as a regular part of your workflow.
Bias toward owning problems end-to-end rather than waiting for a brief.
Willingness to be on camera or participate in public-facing demos and presentations.
Familiarity with German enterprise or Mittelstand markets is a plus.
Collaborative, kind approach to teammates and customer-facing stakeholders.