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Founding GTM Lead
Clera · Munich, Germany
About The Role
ABOUT THE ROLE
This is the first dedicated GTM hire at a fast-growing, YC-backed enterprise AI startup building agents that automate complex system implementations — think ERP rollouts, data migrations, and AI integrations that normally take consultants months. You'll report directly to the CEO and own the entire top-of-funnel motion, helping scale a pipeline that's already generating strong inbound and real revenue.
WHAT YOU'LL DO
- Define and refine the Ideal Customer Profile, then build outbound sequences, targeting lists, and pipeline generation campaigns from scratch.
- Stand up and own the GTM stack — CRM, sequencing, enrichment, routing, and reporting — so that outbound compounds over time, not just day-to-day.
- Do the hands-on work too: cold calls, LinkedIn, conference floors, and whatever else produces quality meetings this week.
- Run early-stage marketing efforts including content, product launches, and nurturing a developer and open-source community audience.
- Run your own discovery and product demos, with a clear path toward owning full-cycle deals and eventually building out a team.
WHAT WE'RE LOOKING FOR
- 2+ years in a GTM role (SDR, BDR, AE, growth, or GTM engineering) at a startup or high-growth B2B company.
- Demonstrable track record of building and executing outbound pipeline with quantifiable results — not just supporting a team's outreach.
- Experience selling to or engaging technical buyers such as CTOs, engineering leads, and IT decision-makers.
- Hands-on proficiency with GTM automation and CRM tooling (e.g. Clay, Apollo, HubSpot, Instantly, n8n, or equivalent).
- Experience with technical product sales or marketing — enterprise software, APIs, infrastructure, or data platforms.
- Fluency in both German and English (written and spoken) is required.
- Familiarity with enterprise systems such as ERPs, CRMs, or data platforms is a strong plus.
- Experience with developer community building or early-stage marketing is a bonus.
COMPENSATION & BENEFITS
Salary range: €80,000–€140,000 per year. Visa sponsorship is not available.
LOCATION
On-site in Munich, Germany.
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