Growth Product Expert - Loyalty
trafilea (recruitee) · Remote
About The Role
About Trafilea
Trafilea is a Consumer Tech Platform for Transformative Brand Growth. We’re building the AI Growth Engine that powers the next generation of consumer brands.
With over $1B+ in cumulative revenue, 12M+ customers, and 500+ talents across 19 countries, we combine technology, growth marketing, and operational excellence to scale purpose-driven, digitally native brands.
We own and operate our own digitally native brands (not an agency), with presence in Walmart, Nordstrom, and Amazon, and a strong global D2C footprint.
Why Trafilea
- We’re a tech-led eCommerce group scaling our own globally loved DTC brands, while helping ambitious talent grow just as fast.
- 🚀 We build and scale our own brands.
- 🦾 We invest in AI and automation like few others in eCom.
- 📈 We test fast, grow fast, and help you do the same.
- 🤝 Be part of a dynamic, diverse, and talented global team.
- 🌍 100% Remote, USD competitive salary, paid time off, and more.
Job Responsibilities
We’re looking for a creative and results-oriented Growth Product Expert Loyalty to design and deliver hands-on, value-driven experiences that customers engage with on a recurring basis.
Our Subscriptions Tribe is responsible for scaling programs like Shapermint Club, Autoship, ShaperBox, and Credits into sustainable, high-performing initiatives that drive recurring revenue, increase order share, and maximize customer lifetime value.
As Product Expert Loyalty , you will partner closely with the Subscriptions Tribe to execute initiatives that strengthen retention, optimize subscription funnels, and deliver measurable improvements in churn, repurchase rate, and LTV.
- Own subscription growth experiments across Club, Autoship, Shaperbox, and Credits, turning hypotheses into MVPs and quick-win pilots.
- Map and optimize subscription journeys (onboarding, renewal, cancellation) to reduce friction and improve retention.
- Execute data-driven initiatives with clear KPIs (churn, RR45D, LTV uplift) and share insights through dashboards and reports.
- Collaborate daily with Product, Marketing, CX, BI, and Tech to align on roadmap priorities and manage dependencies.
- Design bold retention mechanics and personalization flows based on customer feedback, cohort analysis, and behavioral signals.
- Drive influencer/ambassador-style engagement by ensuring community-driven and loyalty mechanics connect with customer needs.
- Run agile practices (sprints, stand-ups, retros) to keep squads accountable and reduce operational load for Tribe leadership.
- Prioritize and scale successful pilots into playbooks for global markets (US, CA, UK, AU), fueling recurring revenue growth.
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