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Product Marketing Specialist - Early In Career
keyloop · United Kingdom
About The Role
Keyloop bridges the gap between dealers, manufacturers, technology suppliers and car buyers.
We empower car dealers and manufacturers to fully embrace digital transformation. How? By creating innovative technology that makes selling cars better for our customers, and buying and owning cars better for theirs.
We use cutting-edge technology to link our clients’ systems, departments and sites. We provide an open technology platform that’s shaping the industry for the future. We use data to help clients become more efficient, increase profitability and give more customers an amazing experience. Want to be part of it?
What You'll Be Doing
Market & Customer Research
- Research market trends, competitors, and customer needs.
- Help build customer profiles and buyer personas.
- Gather and analyse customer feedback to identify opportunities and challenges.
- Support win/loss analysis and customer insight projects.
Product Marketing Support
- Assist in developing product messaging and value propositions.
- Help communicate product benefits in a clear and engaging way.
- Support product launches and go-to-market activities.
Content & Sales Enablement
- Create and maintain product presentations, sales materials, and customer-facing content.
- Support the production of case studies, blogs, webinars, and marketing collateral.
- Help ensure consistent product messaging across different channels.
Cross-Functional Collaboration
- Work closely with Product, Sales, Marketing, and Customer Success teams.
- Support projects that improve customer experience and product adoption.
- Contribute ideas and insights that help drive product and business growth.
What We're Looking For
- Strong written and verbal communication skills.
- Curious and analytical mindset with an interest in understanding customers and markets.
- Ability to organise work, manage multiple tasks, and meet deadlines.
- Comfortable working with data and drawing simple insights from information.
- Strong attention to detail and willingness to learn.
What Success Looks Like
- Delivering clear and useful customer, market, and competitor insights.
- Supporting product launches and go-to-market activities with well-organised materials.
- Creating simple, effective sales and marketing content that explains product value.
- Building strong working relationships across Product, Sales, Marketing, and Customer Success.
- Continuously developing product marketing knowledge, confidence, and commercial understanding.
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