Creative Marketing & Campaign Administrator

Take Ownership. Drive Creativity. Deliver Results.

We are looking for a creative, driven, and highly organised Marketing & Campaign Administrator to join our growing team at Berwick Care.

This is not a role for someone who wants to simply “tick boxes.” This is an opportunity for someone who takes real ownership, thrives on responsibility, and is motivated to bring ideas to life while delivering measurable results.

You will play a key role in shaping how we present our brand through engaging content, impactful campaigns, and high-quality marketing materials. This is a fast-paced, hands-on role where creativity meets commercial awareness.

The Role

You will be responsible for supporting and delivering marketing campaigns from concept through to execution, ensuring everything is visually engaging, well-written, and aligned with business goals.

Key responsibilities include

• Updating and managing website content using CMS
• Designing and producing marketing materials (digital & print)
• Creating engaging presentations and campaign assets
• Supporting lead generation activity and campaign performance
• Sourcing and managing imagery, photography, and visual content
• Writing clear, engaging, and effective copy
• Supporting social media and wider marketing activity
• Managing and prioritising your own workload effectively
• Continuously looking for ways to improve content, engagement, and results

Requirements

What We’re Looking For

We are looking for someone with the right mindset as much as skillset.

The ideal candidate will demonstrate

• Strong creative ability – design, visuals, and presentation
• Excellent written English skills – clear, engaging, and professional
• Attention to detail – high standards in everything you produce
• Organisation & time management – able to prioritise and deliver
• Commercial awareness – understands marketing impact on results
• Proactive mindset – always looking to improve and add value

Key Behaviours & Mindset

• Ownership & Accountability – Takes responsibility and delivers to a high standard
• Drive & Work Ethic – Goes above and beyond when needed
• Resilience – Performs well under pressure and tight deadlines
• Adaptability – Thrives in a fast-paced, evolving environment
• Customer-Focused Approach – Understands how marketing impacts customer experience
• Passion & Energy – Brings enthusiasm and positivity to the role
• Proactive Mindset – Constantly seeking better ways of working

Benefits

What We Offer

• Company-wide bonus scheme
• Free lunch provided daily
• Free on-site parking
• On-site gym access
• Career development opportunities and external training
• Employee Assistance Programme (mental health & financial wellbeing)
• Friendly, supportive working environment with regular team events

Details

Hours: Full-time, 40 hours per week (Monday to Friday)

Break: 1 hour unpaid lunch

Salary: £30,000 – £35,000 (depending on experience)

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Creating Amazing Care Homes.

We have 25 years’ experience in helping care homes. But not just helping you get through, but actually helping you realise dreams. We’ve taken on homes that couldn’t nail the hygiene issues and fixed them in three months, we’ve helped homes implement budget controls with instant results. The homes that were striving for the ultimate ‘look’ have found it in during the length of one phone call and Berwick have implement training regimes that changed whole company cultures. Whether it be a concern that an individual is sat in the correct type of seating, or a rapid delivery of items that is required, you can rely on the Help-Desk at Berwick to give you exactly the response you need.