Marketing Product Specialist - Fire Portfolio

The Product Specialist - Fire Portfolio supports the ongoing management of the Fire Product Portfolio through product lifecycle administration, launch execution, sales and marketing support, operational coordination, and portfolio analytics. Responsibilities include maintaining product data and specifications, coordinating new product introductions and product changes, tracking lifecycle milestones, supporting product testing and certification documentation, and assisting with SKU rationalization and portfolio reviews. The role also provides commercial teams with product information, training materials, competitive insights, and marketing support while preparing performance reports and analytics that support strategic decision-making. Working collaboratively with product management, sales, marketing, supply chain, technical, and operations teams, the Product Specialist helps ensure successful product launches, portfolio growth, regulatory compliance, and operational excellence across the Fire Portfolio.

Additional Information

This role is not remote/hybrid. This role will report to Sherwin-Williams Global Headquarters located at 1 Sherwin Way, Cleveland, OH 44113, with at least 10% travel.

Job duties include contact with other employees and access confidential and proprietary information and/or other items of value, and such access may be supervised or unsupervised. The Company therefore has determined that a review of criminal history is necessary to protect the business and its operations and reputation and is necessary to protect the safety of the Company’s staff, employees, and business relationships.

• Product Lifecycle Administration
• Support the ongoing management of the Fire Portfolio.
• Maintain product master data, specifications, and portfolio databases.
• Coordinate product setup and changes within business systems.
• Track product lifecycle milestones and action items.
• Support SKU rationalization and product discontinuation activities.
• Assist with product forecasts and portfolio reviews.
• Generate reporting related to portfolio performance.
• Maintain/update Packaging – labels, containers etc.
• Product Launch Execution
• Support implementation of new product introductions and product change initiatives.
• Coordinate launch timelines and project deliverables.
• Maintain launch readiness checklists.
• Collaborate with Marketing Communications on launch materials.
• Coordinate product sample requests and promotional materials.
• Support testing and certification documentation requirements.
• Track post-launch action items and performance metrics.

1. Sales and Marketing Support

• Provide tactical support to commercial and marketing teams.
• Maintain product presentations, brochures, data sheets, and marketing collateral.
• Respond to routine product inquiries from regional sales teams.(CRM, Direct)
• Assist with competitor product comparisons and market intelligence gathering.
• Coordinate customer-facing product information updates.
• Support webinars, trade shows, and customer events.
• Assist in preparing sales training materials.

1. Supply Chain and Operational Coordination

• Support product availability and operational execution.
• Coordinate product supply and inventory-related communications.
• Assist with product transfer and technical transfer projects.
• Monitor product availability issues and escalate as required.
• Support demand planning and forecasting activities.
• Coordinate cross-functional meetings and action item tracking.
• Maintain product-related documentation and records.

1. Reporting and Portfolio Analytics

• Provide accurate reporting and analysis to support business decisions.
• Prepare monthly portfolio performance reports.
• Track sales, volume, margin, and market share trends.
• Support pricing analysis initiatives.
• Maintain dashboards and KPI reporting tools.
• Compile competitive intelligence and market data.
• Generate ad hoc business reports for leadership.

Additional Skills & Experience

• Technical background in coatings, construction materials, or resin flooring technologies
• Experience coordinating cross-functional projects.
• Familiarity with regulatory testing and certification processes.
• Experience working within a global organization.
• Product lifecycle management systems.
• ERP systems (SAP or equivalent).
• CRM systems and business intelligence tools.
• Microsoft 365
• Data analysis and reporting.
• Project coordination and administration.
• Document management and record control.

Minimum Requirements

• Must be at least eighteen (18) years of age
• Must be legally authorized to work in the country of employment without needing sponsorship for employment work visa status now or in the future (e.g., OPT, CPT, H1B, EB-1,etc.)
• Must have a valid, unrestricted drivers license.
• Must have a high school diploma or GED.
• Must have three (3) years of experience in product management, marketing, technical service, project management, customer support, or sales support.
• Must be willing to travel as required for this position.

Preferred Qualifications

• Have a Bachelor’s Degree or higher in Chemistry, Engineering, Materials Science, Business, or Marketing.
• Have five (5) years of experience in product management, marketing, technical service, project management, customer support, or sales support.
• Have experience within industrial coatings, resin flooring technologies, construction products, or specialty materials.