TENA Marketing Activation Manager

We are hiring Marketing Manager based out at Mumbai.

Essity is a global leader in health and hygiene with our corporate headquarters in Stockholm, Sweden, and North American headquarters in Philadelphia, PA. We are a multi-billion-dollar company that is committed to breaking barriers to well-being. Essity does this through innovative brands in the areas of Professional Hygiene, Consumer Goods, and Health & Medical Solutions.

Here is the Job Description

• Executes marketing plans according to brief from BMs across Brands and Channels ​
• Is briefed by local BMs on marketing plans objectives, recommended touch points and A&P. In charge of media plan creation, execution and KPI follow up. ​
• Supports sufficiency and accuracy of A&P allocation. Drives constructive dialogue with BM if A&P allocated is not sufficient based on Fewer, Bigger, Better approach ​
• BTB, BTC and BTBTC marketing and media expert across Health and Medical channels ​
• Provides channels and customers insights to local BMs ​
• Partners with sales for synchronization of sales and marketing activities and execution at customers POS ​
• Drives, together with sales, a full digital funnel approach and improves sales & marketing productivity, fully leveraging DME and CRM for scalable digital activities. ​
• Drives customer education in line with global guidance and leveraging globally produced material (where applicable ) ​
• Drives marketing operation and sales support (where applicable e.g. sampling, POS production, website translation ) ​
• Manages and secures personal development of team members (where applicable ) ​

Leadership Skills

Leading Self

• Customer Focus
• Persuades
• Decision Quality
• Action Oriented
• Demonstrates Self-Awareness
• Being Resilient
• Nimble Learning
• Interpersonal Savvy
• Self-Development

What We Can Offer You

Our purpose, Breaking Barriers to Well-Being, provides meaning to everything we do. Join us to improve well-being for people and drive positive change for society and the environment. At Essity, you'll feel valued, empowered to grow, and challenged to achieve business results in a collaborative and open atmosphere. Innovate for Good | Excel Together | Be You with Us

Application End Date

Job Requisition ID

Essity263429