Sr. Link Building Specialist

• Sr. Link Building Specialist
• Sr. Link Building Specialist
• Salary: Up to $2,500 USD/month
• Remote – LATAM-based candidates only
• TalentCross connects top LATAM talent with leading US-based companies. We focus on long-term remote opportunities where professionals can grow, contribute, and make a real impact.

About the Client

Our client is a fast-growing digital marketing company specializing in competitive SEO markets. They focus heavily on off-site SEO strategies to drive measurable results for their clients.

About the Role

We are looking for a Sr. Link Building Specialist who can go beyond execution and contribute to strategy. This role combines hands-on link acquisition with strategic planning, working closely with internal teams to deliver high-quality SEO campaigns.

Responsibilities

Lead complex, high-priority link-building campaigns across

• Guest posting
• Niche edits
• Local sponsorships

Digital PR

Citations

Authority link acquisition

Develop and execute a monthly landing page and anchor text strategy to

• Align link acquisition with priority pages across client sites
• Ensure a natural, diverse anchor text distribution
• Support keyword ranking goals without over-optimization
• Continuously refine targeting based on performance data and SERP movement
• Balance link velocity and page-level authority growth

Conduct competitor backlink analysis to

• Identify strategic opportunities
• Inform campaign direction
• Maintain competitive positioning
• Ensure all placements meet established quality standards

Build and maintain relationships with

Publishers

Site owners

Journalists

• Develop outreach messaging that drives responses and engagement
• Cultivate long-term partnerships to generate consistent link opportunities
• Review campaigns to ensure quality, consistency, and performance

Collaborate cross-functionally with

• Content team
• SEO team
• Account team
• Align link-building efforts with broader marketing and client strategies

Requirements

• 3+ years of SEO experience with a strong focus on link building and off-site strategy
• Demonstrated experience running outreach campaigns at scale
• Solid understanding of backlink quality, anchor strategy, and Google's ranking factors
• Proficiency with Ahrefs, SEMrush, Screaming Frog, GA4, and Google Search Console
• Strong written communication skills, particularly in outreach and relationship building
• Highly organized with the ability to manage multiple campaigns simultaneously
• Agency experience preferred

Why Join Us

Fully remote work setup

Unlimited PTO

• Wellness reimbursement program
• Work with a high-performing SEO team
• Opportunity to grow into a strategic leadership role