Senior Marketing Manager, AI Products at Icertis | JobSpring

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About The Role

Own product marketing strategy and execution for a flagship AI product, including positioning, messaging, launches, competitive intelligence, and sales enablement
Act as the primary product evangelist, both internally and externally, building narrative and market awareness for the product
Partner closely with product leadership to shape go-to-market strategy with speed and agility
Collaborate across all marketing functions (demand gen, content, brand, events, comms) to ensure cohesive execution beyond core PMM deliverables
Build sales enablement assets, battlecards, and competitive positioning to support the sales org
Drive analyst and industry engagement where relevant to the product narrative
Bring a "full-stack marketer" mindset, willing to jump into adjacent marketing work as needed rather than staying siloed to PMM alone

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