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Copywriter
Atlantic Health System · Morristown, NJ, United States
About The Role
Summary
The Copywriter is responsible for creating, proofreading and editing engaging, accurate and informative content across all marketing channels. This role works within a vibrant and fast-paced internal creative design studio and requires great attention to detail. AP Style familiarity is required. Familiarity with graphic design software (InDesign) is a plus.
All projects should take into account health literacy levels.
Daily responsibilities include
- Develop, proofread and edit copy for marketing communications projects (both print and digital); review or create materials for other departments; and support special projects
- Partner closely with brand, creative, strategy, and medical care teams to bring ideas to life
- Contribute to brand standards and campaign messaging development
- Ensure consistent brand voice across all communication platforms
- Edit/revise content submitted by subject matter experts/service lines to develop and inject brand messaging
- Identify typographical, spelling, grammatical and usage errors
- Collaborate with graphic design team to ensure consistent look and feel
- Assist with basic graphic design, as needed
- Other responsibilities include duties such as interacting with external organizations/vendors and organization of department collateral, etc .
- Bachelor’s degree in journalism, communications, marketing, advertising or English
- Minimum 3-5 years writing experience in a (healthcare environment highly preferred)
- Exceptional proofreading and research skills
- Familiarity with HIPAA and medical ethics
- Excellent listening skills, flexible and energetic
- Ability to communicate one voice across multiple marketing tactics
- Ability to balance multiple projects, deadlines, and changing priorities
- Proficient in Microsoft Office (Word, Excel, etc.)
- Knowledge of graphic design skills a plus (InDesign, Photoshop)
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