Senior Marketing Manager
ClearCourse · Manchester, England, United Kingdom
About The Role
Senior Marketing Manager – Sports & Leisure | Manchester or London (Hybrid) | ClearCourse
Permanent role | Competitive salary
Fancy leading marketing for an entire vertical, shaping strategy that spans multiple market-leading SaaS brands, and building the playbook other teams across the business will use?
ClearCourse is looking for a Senior Marketing Manager – Sports & Leisure to take the reins on marketing across our Golf SaaS brands and two Leisure SaaS brands. You'll effectively be the head of marketing for this vertical, working hand-in-hand with commercial directors to turn their targets into one coherent strategy and campaign calendar.
What you'll be doing
This is a rare dual-mandate role — you won't just be chasing new business, you'll be protecting and growing what we've already built. With several membership-driven brands in the mix, both disciplines matter equally here:
- Own the marketing strategy and campaign calendar across the Golf and Leisure brands, translating commercial targets into a plan brand directors trust
- Drive new-business growth and demand generation , working alongside central Channel Excellence functions (PPC, SEO/GEO, Events)
- Own retention and loyalty marketing across membership-driven brands — a genuine, equally-weighted priority alongside growth
- Build group-wide blueprints for lifecycle, retention and loyalty marketing that other verticals across the business can adopt
- Partner with product teams on positioning, messaging and launches, making sure go-to-market plans land commercially
- Champion Adobe stack adoption (AEM, AJO, CJA) across your brands, working with MarTech colleagues to flag gaps and push for what's needed
- Manage and develop a Marketing Executive, setting priorities and reviewing output against the strategy
What you'll bring
- B2B SaaS marketing experience, ideally spanning membership-driven or subscription businesses
- A genuine track record in both growth/demand generation and retention/loyalty marketing — this role needs both
- Product marketing experience: positioning, messaging, and launch management
- Comfort managing multiple brand stakeholders simultaneously, at pace
- Some line management experience
- A commercial mindset — you translate targets into plans people trust, and you're just as focused on keeping customers as winning them
Bonus points if you've got
- AJO and AEM experience
- Golf sector experience
Why ClearCourse
Because leading marketing for a growing vertical should come with real rewards. Here's what's in it for you
- Competitive salary
- 25 days holiday, plus bank holidays and your birthday off
- Hybrid and flexible working options
- Private medical cover
- Health cash plan
- Life assurance
- Access to the Calm wellbeing app
- Perkbox employee benefits platform
- Enhanced parental leave
- Cycle to work scheme
- Volunteering days
- Employee Assistance Programme
- Ongoing learning, development, and career progression across the ClearCourse Group
- Ready to lead the vertical?
- If you're commercially sharp, dual-minded across growth and retention, and ready to build something other teams will want to copy, we want to hear from you.
- Apply now and help shape the future of marketing at ClearCourse.
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