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Founding GTM Engineer
Clera · Berlin, Germany
About The Role
ABOUT THE ROLE
This is a founding sales role at an early-stage AI healthtech startup focused on the veterinary industry. You'll join the founding team from day one to build the sales engine from scratch, with a clear path toward an Account Executive position — shaping how the company reaches and scales with veterinary practices.
WHAT YOU'LL DO
- Independently prospect and close veterinary practices end-to-end, from target identification through deal closure.
- Develop and continuously refine outreach strategies across email, LinkedIn, phone, and events.
- Build and maintain strong customer relationships focused on retention, upsells, and referrals.
- Own the CRM from day one, maintaining clean pipelines, reliable data, and clear reporting.
- Run structured A/B tests to identify the most effective channels, segments, and messaging.
- Feed market and customer feedback directly to the product and founding team.
- Contribute to hiring, training, and onboarding future sales team members.
WHAT WE'RE LOOKING FOR
- 2+ years in sales, business development, or GTM roles with direct responsibility for pipeline generation and closing.
- Demonstrated full-cycle B2B sales experience: prospecting, qualification, negotiation, and closing — B2B SaaS or enterprise software preferred.
- Proficiency with CRM platforms such as Salesforce, HubSpot, or Pipedrive, including pipeline management and reporting.
- Hands-on experience with multi-channel outreach: email campaigns, LinkedIn prospecting, cold calling, and event-based sales.
- Experience designing and running sales messaging and channel experiments to surface high-performing segments.
- Ability to translate customer conversations into actionable product insights.
- Experience building or documenting sales processes and playbooks at an early-stage company.
- Background in healthcare, veterinary, or regulated professional services is a strong plus.
- Experience selling AI or SaaS products to SMB or mid-market customers is a plus.
- Entrepreneurial mindset — moves fast, takes ownership, and thrives in ambiguity.
COMPENSATION & BENEFITS
- Salary: €60,000 – €70,000 per year
- Visa sponsorship: Not available
LOCATION
On-site in Berlin, Germany. This role is in-person with the founding team; remote or hybrid arrangements are not offered.
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