Senior Manager, Marketing Campaigns

CoderPad's mission is to create a more inclusive and strong tech community.

How? By improving the technical interviewing experience with tools that allow for standardization and consistency, while reducing bias and increasing equality of opportunity.

What success looks like

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You're consistently shipping full-funnel campaigns, at minimum 3 per quarter, not fragmented one-off assets

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Every campaign is built to be trackable from the start, so performance can actually be attributed rather than assumed

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Testing and optimization are a habit, not an afterthought — you revisit what shipped and adjust based on what you find

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CoderPad has a consistent, recognizable point of view in a crowded technical hiring category

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Content output is a genuine asset for Demand Gen, Events, and Sales — not a bottleneck

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Brand awareness and share of voice improve against competitors

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You've built a content engine that doesn't depend on last-minute scrambles for every campaign

What you should bring

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5-8+ years in B2B SaaS marketing

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A track record of building successful, full-funnel campaigns

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Sharp, plain writing instincts - you can spot corporate or AI-sounding copy and fix it

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A strong point of view on what's good - you can look at two competent pieces of content and say which one actually works, and why

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Experience operating as a senior individual contributor

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Backbone paired with coachability - you push back when you think Demand Gen (or your manager) has it wrong, but you take direct feedback without getting defensive and move fast on it

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Comfort owning measurement of messages and formats, you care, and know, which narrative, headline, or format is actually landing and what you need to adjust.