Performance & App Monetization Manager

Role Overview

We are looking for a  Performance & App Monetization Manager  to drive the in-app revenue growth of our digital content services. Positioned at the crossroads of  Business, Product and User Acquisition , this role encompasses the monetization performance end-to-end.

Your mission is to maximize revenue performance by providing the Product team with data-driven insights to refine app configurations. You will be the expert on balancing user experience with profitability, ensuring our freemium models and monetization mechanics are best-in-class.

Key Responsibilities

1. Monetization & Product Input

• Optimize the apps "economic engine."
• Define and fine-tune  Freemium settings  (paywall placement, feature gating, trial periods) to maximize conversion.
• Translate revenue objectives into  clear product recommendations and experiments .
• Conduct continuous  benchmarking of competitor practices  and industry trends to ensure our monetization UX remains a competitive advantage.

1. Full-Funnel Revenue Performance

• Drive revenue across three core pillars:  Subscriptions, In-App Purchases (IAP), and Advertising.
• Collaborate with  UA teams  to provide "end-to-end" performance analysis, ensuring that acquisition spend is aligned with high-LTV users.
• Run rigorous A/B testing schedules on pricing strategy, localized offers, and promotional seasonalities.

1. Store Management & Partnerships

• Serve as the primary commercial lead for  Apple (App Store)  and  Google (Play Store) .
• Monitor store evolutions to leverage new monetization features (e.g., custom product pages, win-back offers).

1. Performance Monitoring & Visibility

• Design and manage  performance dashboards  tracking metrics such as ARPU, LTV/CAC ratios, and Churn.
• Communicate performance audits and strategic pivots to senior leadership.

Candidate Profile

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• Experience:  2–3 years in App Monetization or Growth Product Management.
• Economic Performance Mindset:  You are obsessed with ROI and have a proven track record of moving the needle on revenue metrics.
• Product Sensibility:  You understand how app configuration impacts user behavior and can translate business goals into product requirements.
• Experience with monetization platforms:  Familiarity with platforms such as RevenueCat, Purchasely, or other subscription and in-app purchase platforms is a plus.
• Analytical Expertise:  Advanced skills in data visualization and market research/benchmarking.
• Ecosystem Mastery:  Deep knowledge of App Store Connect and Google Play Console commercial tools.
• Languages:  Professional fluency in English and french is mandatory, Spanish is a plus.

Salary: €35-45k

Company benefits: meal vouchers (€9.50/day), profit sharing, health insurance, employee representative committee: reimbursement of gym membership, vacation vouchers, tickets (movie tickets, culture vouchers, etc.), internal mobility and co-opting, remote working