Lead Generator / Lead Qualifier / Appointment Setter

• Lead Generator / Lead Qualifier / Appointment Setter – NSW Residential Construction (Remote)
• Remote | Full-Time | AU Hours | NSW Construction Experience Essential
• OutsourcedIn is partnering with a NSW-based residential builder to hire an experienced Lead Generator / Appointment Setter to support their sales pipeline.
• This role requires direct experience generating and qualifying leads for NSW residential builders or construction-related businesses.
• You must understand NSW residential build pathways, approval timelines, and homeowner decision-making processes.
• Proven NSW building / construction lead generation experience is ESSENTIAL.

About the Role

You will be responsible for generating, qualifying, and booking high-intent homeowner and developer leads into the builders calendar. It requires strong familiarity with NSW residential construction terminology and client qualification workflows.

Key Responsibilities

Lead Generation

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Generate new leads via

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• Outbound calling
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• Email outreach
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• Online enquiries and databases
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• Builder-provided lead sources
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Target

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• NSW homeowners
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Investors

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Landowners

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• Small developers

Lead Qualification

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Qualify leads based on

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• NSW location
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• Build type (new home, duplex, townhouse, small development)
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• Budget range and funding readiness
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• Land status (owned, under contract, searching)
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• Build timeframe and approval awareness
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• Ask structured qualification questions aligned with NSW residential workflows
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• Disqualify early-stage or non-serious enquiries

Appointment Setting

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• Book qualified appointments (phone, video, face-to-face where applicable)
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• Confirm and follow up appointments to maximise show-up rates
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• Ensure all appointments are properly qualified and documented

CRM & Reporting

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Maintain accurate CRM records including

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• Call notes
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• Qualification status
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• Appointment outcomes
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Provide daily and weekly activity reports

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• Calls made
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• Leads qualified
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• Appointments booked and attended

Mandatory Requirements

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• Proven lead generation or appointment setting experience within the NSW building or construction industry (ESSENTIAL)
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• Experience generating leads for
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• NSW residential builders
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• Construction or development services
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• Strong understanding of
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• NSW residential build processes
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• Client decision timelines
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• Builder sales workflows
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• Confident and professional phone manner
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• Excellent spoken and written English
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• Ability to handle objections and qualify firmly but respectfully
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• Strong CRM discipline and follow-up skills

Highly Regarded

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• Experience targeting regional NSW markets
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• Exposure to owner-builders and developers
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• Familiarity with NSW construction terminology
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• Previous remote/offshore role supporting Australian construction businesses
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• Ability to work to clear activity-based KPIs

KPIs & Performance Measures

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• Outbound activity targets (calls, emails)
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• Number of qualified NSW construction leads
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• Number of appointments booked
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• Appointment show-up rate
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• CRM accuracy and data quality