Sr. Content Marketing Strategist
Iadugs · West Hartford, CT, United States
About The Role
Senior Content Marketing Strategist with 5-7 years of experience developing and executing integrated content strategies that drive audience engagement, product awareness, and sales activation. Expertise in content creation, copywriting, storytelling, SEO, and performance optimization across digital and traditional channels. Skilled at translating marketing objectives into compelling messaging for product launches, campaigns, and customer journeys. Proven ability to create high-quality content including web copy, email campaigns, sales enablement materials, social media, and product marketing assets. Strong analytical, communication, and project management skills, with experience leveraging audience insights, market research, and KPIs to improve content effectiveness and business results. Collaborative professional focused on delivering consistent brand messaging and meaningful customer engagement. (741 characters)
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