Digital Marketing Coordinator

• Role category: Operations
• Employment type: Fixed Term Contract
• Work pattern: Full time

Location: Sydney

Job Description

About Gilbert + Tobin

Gilbert + Tobin is built on enduring values of excellence, trust, respect, integrity and good corporate citizenship. We are a leading firm with over 500 lawyers, trusted by our clients to navigate today’s increasingly complex world.

We are purpose-built for our clients’ most complex work – across transactions, disputes and regulation. Our partners are leaders in their fields, delivering the highest quality of legal advice and providing an exceptional edge for our clients. They also provide our lawyers the opportunity to work with and learn from them. We are innovators in the use of technology, redefining value and service in the legal industry.

Our open, merit-based culture attracts and inspires the best legal talent. Founded in 1988, G+T’s journey has been one of relentless ambition and rapid progress, achieving extraordinary success in just over three decades.

We remain as determined as ever to be the best it’s possible to be.

About the role Digital Marketing Coordinator (12-month FTE)

The Digital Marketing Coordinator role is instrumental in supporting our digital marketing initiatives and contributing to the overall success of the business.

Supporting the Digital Marketing Manager to oversee a diverse range of digital platforms, ensuring consistent messaging and branding across channels, and coordinating efforts across social media, email marketing, website management, and other digital touchpoints to maximise reach and engagement.

Key responsibilities

Develop and deliver digital campaigns across email, social media and the website

Create, edit and publish digital content, including web pages, articles, publications and news

Build, test and deliver electronic direct mail campaigns, ensuring content is accurate and consistent

Maintain website content through the content management system, ensuring it is current, on brand and aligned with firm messaging

Support campaign delivery from concept through to execution, including content development and publishing

Work with internal stakeholders to develop content, campaign assets and aligned messaging

Monitor digital performance and provide insights to improve engagement across channels

Support search engine optimisation, publishing processes and selected internal communications activity

About you

You are a proactive, responsive and detail-oriented digital marketing professional with experience delivering content across digital channels. You are confident editing content, drafting social media posts and managing publishing from briefing to go-live. You enjoy working collaboratively with stakeholders and are curious about performance data, with the ability provide insights and recommendations that improve engagement across all digital platforms.

You will bring

Experience in a professional services environment, ideally within a law firm

Strong stakeholder management skills and the ability to work collaboratively with internal stakeholders

Familiarity with electronic direct mail platforms and email marketing processes

Experience publishing content across websites and LinkedIn

Strong attention to detail, with excellent content editing and proofreading skills

Strong writing skills and the ability to adapt content for different channels

Experience drafting social media content

An analytical mindset, with a proactive, can-do attitude and the ability to interpret performance data to identify what works

What we will offer you

Gilbert + Tobin will offer you a friendly, flexible and professional working environment. In addition to top of market remuneration, a subsidised café, subsidised gym membership, ‘end of trip facilities’, exclusive retail discounts, social events, and much more, which you can view here: https://www.gtlaw.com.au/careers/benefits

Our Sydney office is based in beautiful sunlit open planned offices with panoramic views of the city and easy access to public transport, restaurants, cafes and exercise facilities.

Additional Information

• Please submit your interest via our career’s website with a resume.
• We are committed to providing and maintaining a diverse and inclusive environment and a culture where everyone feels valued and empowered to contribute.