Sr Manager / AD - PR
MobiKwik · Gurgaon, Haryana, India
About The Role
Senior Manager / Associate Director - PR Job Location: Gurgaon We are seeking a highly skilled and experienced leader to manage Public Relations efforts, specifically focusing on representing our company's founders and managing their social media presence. As the Senior Manager for Public Relations and social media, you will play a crucial role in shaping our brand image, fostering strong relationships with the media and stakeholders, and effectively communicating our company's mission and values to the public. What you will do: - Public Relations Strategy : Develop and execute comprehensive public relations strategies that align with our business objectives and enhance the reputation of our founders and company. - Media Relations: Leverage existing media relationships & cultivate new relationships with journalists, editors, bloggers, and other media professionals to secure positive media coverage and effectively handle crisis communications, when necessary. - Spokesperson Role: Act as a spokesperson for our founders, representing them in media interviews, press conferences, and public appearances to ensure clear and compelling communication of key messages. - Social Media Management: Oversee our social media presence across various platforms, including but not limited to Facebook, Twitter, LinkedIn, Instagram, and YouTube. Develop engaging content, respond to comments, and monitor trends to enhance our online visibility. - Content Creation: Collaborate with the marketing and creative teams to produce compelling content, press releases, articles, Keynotes and blog posts that align with our brand identity and resonate with our target audience. - Thought Leadership: Position our founders as thought leaders in their respective industries by identifying opportunities for speaking engagements, panel discussions, and industry events. - Brand Monitoring: Monitor media coverage and social media conversations to proactively address potential issues and opportunities related to our brand reputation. - Crisis Management: Develop and implement crisis communication plans to effectively address potential PR crises and protect our brand's integrity. What you will possess: - Degree in communications, Public Relations, Marketing, or a related field. A masters degree is a plus. - Proven work experience of 12 years in corporate communication, public relations, or a similar role. - Strong written and verbal communication skills, with the ability to craft compelling messages for different audiences and channels. - Excellent interpersonal and relationship-building skills, with the ability to collaborate effectively with diverse stakeholders. - Solid understanding of media relations and experience in dealing with journalists and media outlets. - Strategic thinking and problem-solving abilities, with a proactive and results-oriented approach. - Ability to work under pressure and manage multiple projects simultaneously, while meeting deadlines. - Proficiency in using communication tools and platforms, including social media management tools, content management systems, and analytics software.
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