Senior SEO Specialist

Green Park Content is based in Singapore, Jakarta, Sao Paolo and London. At Green Park Content we specialize in digital content that connects with your audience, at the right time, in the right way. We bring data-driven insight and expertise in ‘always on’ SEO content to inform exceptional creative execution that can be measured, forecasted and drives results.

Currently we are looking for promising Senior SEO Specialist in South East Asia. Our colleagues are situated in Singapore, Indonesia, Malaysia, Thailand, Myanmar and Philippines.

Within Green Park Content you will build your digital expertise and soon you’ll understand the value of SEO, content and tech for brands. Our dynamic team is growing fast, and to support this we want to enable the next future talent.

Job Description

We are currently looking for a full time Senior SEO Specialist in the Phillipines and Malaysia to join our team with job details as follow :
Accountability of SEO initiatives, deliverables and performance optimization
Carry out technical site audit and SEO tech maintenance as per agreed in the proposed SEO plan
Track performance and website issues on a regular basis using Analytics and other Marketing Tools
Monitor and align goals with key SEO KPIs and customer engagement KPIs
Diligence in conducting keyword research and competitor analysis
Support account managers and communicate the impact of search marketing to clients
Support new business with proposals and market research
Formulate SEO data-driven content strategies for GPC clients;
Communicate SEO insights and expertise to clients;
Build out decks to support strategic search optimisation consulting;
Manage, create and summarise monthly SEO reports;
Support all SEO activity;
Manage internal linking and outreach tasks to further boost the site performance
Manage and validate (QA) freelancer outputs to meet highest standards;;
Maintain a close watch over the new Google guidelines and updates
Review articles created for SEO quality assurance;
Recommend relevant content optimisations for best impact;
Supporting Head of Search and Managing Director APAC on new business requirements and larger projects;
When required, manage time and quality of freelancers and junior members of staff
Liaise with project management team to improve processes and resource management.
Paid Ads Activation and Integration (Text and banners)
Launch PPC campaigns and manage/optimize campaign expenses, estimating costs, reconciling discrepancies and monitoring budget
Monitor budget and bids to gain better ROI
Involving in keyword selection and audience targeting
Integrate SEO and PPC strategies for budget efficiencies and to boost performance

Qualifications

• At least 5 years’ experience within the SEO industry
• Experience within a similar role in an agency environment – highly desirable
• Strong working knowledge of the latest SEO techniques and algorithm updates
• Good knowledge of Google Webmaster Tools, Google Analytics, Adwords, SEMRUSH, Botify, and other keyword research and competitor's analysis tools
• A proven track record in delivering high performance SEO strategies for a range of clients
• Experience in creating effective outreach strategies
• A good working knowledge of WordPress and other CMS platforms
• Strong HTML and CSS skills
• Excellent presentation and reporting skills
• Ability to work with minimal supervision
• Strong team management skills
• Excellent communication and client-facing skills