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Digital Services, APAC Press release & India marketing communications

BASF SE · Kuala Lumpur, MY

Digital MarketingExternal listingfull-timeRecently

About The Role

Objectives of the Position Manage and coordinate press release activities across the Asia Pacific region, ensuring timely and accurate dissemination through Online Reporter and alignment with social media communications. Support India marketing communications – BU comms in collaboration with India country comms, India website, reporting requirements, etc. Main Tasks Coordinate the end-to-end process of press release publication across APAC, including drafting, editing, approvals, and uploading via Online Reporter. Liaise with social media communications teams to ensure press releases are amplified through appropriate digital channels. Manage and update content on the BASF WXP website, ensuring accuracy, consistency, and adherence to corporate branding. Support the maintenance and optimization of digital communication touchpoints, including websites, intranet, and campaign landing pages. Collaborate with internal stakeholders to ensure digital content meets business and communication objectives. Provide support to India country communications team for BU events like trade fairs, social media amplification, content support, as needed.

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