Paid Social Specialist

• Dear Digital Marketing Specialists.
• If you’ve been searching through countless lifeless job listings on Seek…
• Almost slipping into a deep coma from the “We’re looking for a highly experienced marketing professional... blah blah blah” job adverts...
• And you’re looking for an exciting opportunity to join the fastest growing digital agency in the country…
• Then this will be the most important job listing you ever read.
• But first watch this..... https://www.youtube.com/watch?v=a51b7GMtn4o&feature=youtu.be
• Here’s why...
• My name is Sabri Suby and I am looking for a sharp and hungry Facebook marketer to join my team.
• But not any old Facebook marketer, no.
• You must be a Facebook ads powerhouse.
• Someone who has personally managed at least $1k per day in ad spend.
• Someone who has scorched the earth with winning Facebook campaigns - showing the Zucks who’s boss.
• More specifically…
• You must be on a quest to take any ads manager you touch… and turn into a majestical place.
• A Place Where The Zucks Loves To Come And Visit

So he Brings you all types of gifts, like

• Lower CPMs
• Lower CPCs
• Lower CPAs
• And sky-high ROI!

• This place is not fictional.
• It exists.
• Lemme show you what it takes to get there. Come closer. Listen...
• You must live and breathe everything Facebook ads, copywriting, and funnels.
• Someone who constantly keeps a swipe file and is forever on the hunt for winning ads to deconstruct.
• Whether you’re split-testing headlines or new creatives…
• Camping out in the mind of your dream buyer, gathering intel to pump up your copy on steroids…
• Finding that unique ‘big idea’ for an upcoming campaign...
• Or simply testing new targeting to scale an existing campaign...
• There is nothing you can’t do.
• No campaign you can’t scale to the moon whilst maintaining ROAS.
• Now, a little about me…
• I run King Kong.
• We are a full-service digital marketing agency that is growing FAST!
• For the last three years, we’ve been ranked as the fastest-growing digital agency…
• And the 17th fastest growing company in the country by The Australian Financial Review…
• But it’s not just me.
• My business consists of…
• 95 Of The Wildest, Most Passionate Bunch Of Lunatic Marketers You’ve Ever Worked With...
• And this is just one of the reasons we’ve been named in the Top 100 Coolest Companies in Australia 2016, 2017 and 2018 by Anthill Magazine.
• We’ve also been named the 9th most innovative media company in Australia by the AFR.
• Look, the list goes on and on…because we’ve seriously won more awards than you can shake a stick at…
• But enough about us, what about you...
• In my experience, I have found that there are 5 kinds of Facebook marketers…

• Sound on strategy, poor on execution.
• Good communicators who lack that ‘killer instinct’...and don’t produce winning campaigns either.
• Duds
• The sharp media buyer who is lousy at strategy
• Facebook marketing powerhouse who combine media buying and sharp copywriting (we can teach how to write copy that sells like crazy).

• We have a position for #6 in our office in South Yarra...
• But Before You Get ALL Excited…I’ll Stop You There...
• Because this role won’t be easy.
• We’re a fast-paced agency who demands nothing but the very best.
• We have hundreds of clients in every niche you can think of…
• From dentists to doctors, home builders to home loan providers.
• And we’re truly an end-to-end agency.
• We design, code and build...

• Landing pages
• Lead gen funnels
• Ecomm funnels
• Webinars
• Video Sales Letters
• Survey funnels
• You name it we do it.

• But what about the results? Are we any good at this marketing stuff?
• Well in our office we let the numbers do the talking...And….
• We’ve Generated $7.8 Billion In Sales In Over 416 Different Industries And Niches For Our Clients
• It's quite a workload.
• And, as such…
• We’re looking for a super sharp Facebook marketing powerhouse to join the tribe.
• Not only someone who knows marketing but someone who can communicate that value to clients alongside a team of other passionate marketers.
• Maybe you’ve been a ‘lone wolf’ marketer for too long, and you’re looking for a change...Looking to be a part of something bigger.
• Or maybe you’ve been stagnating at a company with no growth prospects and want to be surrounded by a team of hungry winners.
• Whether you call yourself a copywriter, funnel hacker, conversion rate optimisation specialist, or a direct response marketer…
• You share the belief that….
• There Is Almost No Facebook Ads Problem You Can’t Solve With A Split-Test, Facebook Groups And A Good Facebook Rep...
• Ha! Who am I fooling...we both know they don’t exist =|
• But seriously, no two days in this role will be the same.

However, your responsibilities will include

• Setup, manage and optimise campaigns within Facebook's ever-changing ads manager.
• Scrutinise analytics to identify areas of opportunity and utilise conversion rate optimisation tactics (i.e. A/B, split-testing etc) to squeeze as much ROI as humanly possible out of each dollar spent.
• Create ‘thumb-stopping’ Facebook creative that cuts through the
• newsfeed
• Manage landing pages and websites to install conversion codes and tracking pixels.
• Prepare performance analysis reports and make recommendations for corrective modifications with a view to ongoing optimisation.
• Manage and maintain ROAS/CPL targets
• Manage your time efficiently, we don’t run small campaigns...we scale em’ to the moon! There’s no, “Look mommy, I’ve gotta 1100% ROAS” on your grand total of $42 in ad spend.

• Look, our ideal candidate will have an ‘I got this’ attitude...they will be solution-focused with a proven track record of running and scaling winnings campaigns.
• You will have to possess the ability to run through walls to get to a solution.
• And won’t be the type of person who throws their hands in the air and gives up at the first sight of a challenge.
• What will your everyday work look like? Will it be boring?
• Well, let me just say this...
• The Ever Changing Climate For Running Ads Will Keep Your Workday Varied And Far From Boring!
• For example...
• One day you might be brainstorming how to take a campaign from 20 buyers per day…and scaling it to 400 buyers per day!
• And the next day you might be dealing with getting a banned ad account back.
• Or problem shooting a campaign that is not converting within KPIs.
• You’ll have a full library of resources, books, courses, seminars and one-on-one mentoring with myself to take your skills to the next level.
• So...If you’ve been looking for your opportunity to get your foot in the door with a fast-growing company...
• Take ownership of a crucial part of our company's internal ads and prove you have what it takes to succeed…
• Then this job description has no doubt been like a breath of refreshingly crisp air…
• Here’s What To Do Next...
• Please take the time to write a Cover Letter that tells me about YOU.
• Not some wishy-washy cover letter like…
• “I’m 34-year-old Sagittarius from Fitzroy - who enjoys philosophy, almond cappuccinos and Kanye West”...
• No.
• I want the details.
• The juice.
• The nitty-gritty.
• Specifically why you think you would be the perfect fit for this role.
• If you can’t take the time to do this.
• Please don’t waste my time or yours by applying.
• Best of luck.

Sabri

• P.S. If this job description excited you even just a little bit. And you believe that you are indeed the marketing demigod I'm looking for.
• Then please write and send your cover letter ASAP as we're currently interviewing for this position and I'm sure it will get filled fast.
• Who knows. Maybe it will be a fit and maybe it won't.
• And maybe, just maybe, this will turn out to be the best job you've ever had.
• Please also provide a Cover Letter with your application. Applicants without one will not be considered.
• Our dream candidate

• Experience with Facebook Ads Manager.
• Understanding of email marketing systems (MailChimp or similar).
• Passion for online marketing and digital strategies.
• Excellent verbal & written communication.
• Be efficient, organised and task oriented.
• Ability to manage multiple tasks & projects at once.
• A positive, problem solving attitude.
• Keen willingness to learn and grow within the team.
• Experience with Photoshop is a PLUS.

What we're offering

The juicy part

• Generous salary - we want Australia's best talent and reward as such.
• Extensive training and full support - we take training very seriously and will provide you with the industry's very best training, giving you the knowledge and confidence needed for greatness.
• Amazing growth prospects and upward mobility in our fast-paced agency.
• INSANE events - You name it and we've probably done it.
• Company trips away - such as glamping, Bali & Thailand.
• Two days work from home - because sometimes you just want to wear your comfy pants and slippers.
• Jawdropping headquarters in South Yarra (just off Chapel St.) is close to cafes and public transport.

We move at a lightning pace! Only successful candidates will be contacted. If you haven't been invited via email to complete an interview kit within 5 business days after submitting your application, unfortunately you haven't been successful this time around!