Social Media Coordinator

WHAT YOU'LL DO

• Support the day-to-day execution of social media campaigns across content, community, and influencer initiatives.
• Assist with maintaining the social media content calendar, tracking creative briefs, campaign assets, and product samples to ensure projects stay on schedule.
• Schedule and publish daily content across social media platforms.
• Partner with Creative Services, Photo Studio, Video Production, Merchandising, and cross-functional teams to coordinate assets and deliver engaging social content.
• Support Community Managers with community moderation and fan engagement.
• Review user-generated content (UGC), obtain creator permissions, and assist with approving and scheduling content for publication.
• Coordinate and execute sweepstakes fulfillment, including prize management and distribution.
• Assist with influencer marketing operations, including product sampling, inventory management, marketing pulls, and shipment fulfillment.
• Track influencer calendars, purchase orders, inventory, and marketing samples.
• Support influencer outreach, communications, and relationship management with prospective creator partners.
• Coordinate influencer payments and maintain organized campaign documentation.
• Share high-quality influencer content with the Social Content team for repurposing across brand channels.
• Brainstorm creative ideas to increase engagement, amplify content, and support social marketing initiatives that drive traffic and sales.
• Assist with campaign reporting, tracking, and other administrative support for the Social Media team as needed.

WHAT YOU'LL NEED

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field preferred.
• 0-1 year of experience in social media, brand marketing, digital marketing, or a related field.
• Knowledge of Microsoft Office and Windows-based applications.
• Experience with Adobe Photoshop and InDesign preferred.
• Familiarity with social media analytics and platform insights.
• Strong organizational skills with exceptional attention to detail and the ability to manage multiple projects simultaneously.
• Excellent written and verbal communication skills with the ability to collaborate across teams.
• Creative mindset with a passion for storytelling, social media, and emerging digital trends.
• Passion for music, pop culture, fashion, gaming, anime, and entertainment.
• Ability to prioritize work, meet deadlines, adapt quickly to changing priorities, and maintain composure in a fast-paced environment.
• Self-motivated, proactive, and accountable with strong problem-solving skills.
• Willingness to work occasional nights and weekends to support events and social coverage.
• Ability to travel as business needs require.