About The Role

About CodeNinja

CodeNinja is a tech and AI consulting firm delivering embedded and forward-deployed engineering and analytics teams for clients across KSA, Pakistan, Egypt, and Latin America. We partner with organizations to build high-performing teams that drive measurable business impact.

About the Role

We're hiring a Senior CVM / Segmentation Head to lead customer segmentation strategy and analytics for [Client Name]. This role owns the design of segmentation frameworks, translates customer insights into targeted propositions, and drives measurable improvements across acquisition, engagement, retention, and pricing decisions.

Key Responsibilities

Design and own end-to-end customer segmentation frameworks aligned to business objectives
Lead customer analytics initiatives — behavioural profiling, value-based segmentation, lifecycle analysis
Translate segmentation insights into targeted, actionable customer propositions
Partner with marketing, product, and pricing teams to improve acquisition, engagement, retention, and pricing strategies
Own advanced data analysis and BI/reporting to track segment performance and CVM effectiveness
Present segmentation strategy and insights to senior stakeholders, influencing commercial decisions
Continuously refine segmentation models based on performance data and market shifts

Requirements

Must-Haves

8–11 years of relevant experience in customer segmentation, CVM, or customer analytics
Proven track record establishing segmentation strategy/frameworks from the ground up
Strong hands-on experience with customer analytics, advanced data analysis, and behavioural profiling
Solid BI/reporting skills (tool-specific requirement to be confirmed with hiring manager — Power BI/Tableau/SQL etc.)
Demonstrated impact on acquisition, engagement, retention, and/or pricing through segmentation-driven decisions
Strong stakeholder management and ability to translate analytics into business propositions

Nice-to-Haves

Experience in [industry — telecom/banking/retail, to confirm] CVM function
Familiarity with predictive/propensity modelling
Experience leading a segmentation/analytics team

Why Join Us

Opportunity to shape segmentation strategy at a senior, high-visibility level
Work with a forward-deployed, cross-functional team on high-impact business problems
Competitive compensation aligned with market benchmarks

Disclaimer

This job description is intended to convey essential information about the role and is not an exhaustive list of responsibilities, skills, or qualifications.