
Google Ads Senior Account Manager - PPC Leadership
Pavago · Remote, Pakistan
About The Role
About the Role
At Pavago, one of our clients is hiring a Google Ads Senior Account Manager to lead a team of Google Ads Account Managers while personally managing a reduced portfolio of high-value PPC clients.
This is a player-coach role . You’ll remain hands-on with Google Ads while coaching your team, reviewing campaign quality, managing escalations, improving processes, and driving client retention.
Your goal: deliver excellent PPC performance, develop stronger Account Managers, and keep great clients longer.
What You’ll Own
Google Ads Strategy & Client Management
- Own a reduced portfolio of high-value Google Ads/PPC accounts
- Develop and optimize strategies based on performance data and business objectives
- Analyze campaign results and provide actionable recommendations
- Serve as a senior strategic advisor and escalation point
- Identify account risks before they impact retention
- Manage high-stakes client conversations
- Identify upsell and cross-sell opportunities
Team Leadership & Coaching
Lead a pod of up to 7 Google Ads Account Managers .
- Run weekly 1:1s, coaching sessions, and role plays
- Review campaign strategy, client calls, and deliverable quality
- QA Account Manager work and maintain PPC standards
- Coach team members on Google Ads and Local Services Ads (LSA)
- Onboard and train new Account Managers
- Support hiring and performance evaluations
- Allocate accounts and balance team capacity
- Identify and address performance gaps
You won’t build campaigns for your Account Managers—you’ll set the standard, QA their work, unblock issues, and develop their skills.
Client Retention & Escalations
- Act as the first escalation point for Account Managers
- Handle complex client, payment, and technical issues
- Monitor client health and identify churn risks
- Coach team members through difficult client conversations
- Maintain strong communication and service standards across the pod
Systems, QA & Process Improvement
- Ensure adherence to company SOPs and quality standards
- Audit communication, calls, campaigns, and deliverables
- Identify broken or inefficient processes
- Document and improve SOPs
- Lead adoption of new workflows and tools
- Track and report pod-level performance metrics
Requirements
- 3–5 years of hands-on Google Ads experience
- Proven ability to build, optimize, and scale profitable PPC campaigns
- Strong ability to audit and QA Google Ads accounts
- Previous experience leading, mentoring, or coaching Account Managers or client-facing teams
- Demonstrated ability to improve team performance
- Strong client communication and escalation-management skills
- Experience building repeatable processes, SOPs, and QA systems
- Strong analytical and strategic decision-making skills
This is not a first-time management role. Previous leadership experience is required.
Preferred Experience
Experience managing Google Ads for home service businesses , such as
- HVAC
- Plumbing
- Roofing
- Electrical
- Landscaping
- Cleaning
- Pest control
- Moving services
Experience with local lead generation, call-driven businesses, seasonality, PPC, and LSA is highly preferred.
What Success Looks Like
- Strong Google Ads performance across client accounts
- High client retention and satisfaction
- Improved Account Manager performance through coaching
- Consistent campaign quality across the pod
- Early identification and resolution of client risks
- Strong adherence to processes and quality standards
- Improved team efficiency and accountability
Interview Process
- Initial Screening Call
- Spark Hire Video Interview
- Recruiter Interview
- Client Interview
- Final Interview
- Offer & Onboarding
Apply Now
If you have deep Google Ads expertise , strong client management skills, and proven experience leading and developing PPC professionals , we’d love to hear from you.
Apply now to lead a high-performing Google Ads team while continuing to own strategy and results for high-value client accounts.
#GoogleAds #PPC #GoogleAdsManager #PaidSearch #PerformanceMarketing #PPCManager #DigitalMarketing #MarketingLeadership #HomeServicesMarketing #RemoteJobs
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