Community Lead
tape · NYC or LA, United States
About The Role
Community Lead
- social media | creator community | commercial growth
- Full-Time • Hybrid • NYC or LA
About Tape
- Tape is building the media infrastructure for how IRL culture is discovered, shared, and amplified.
- The founding team includes experienced media, technology, and entertainment executives.
- We're looking for a Community Lead to help grow Tape's membership, creator network, and cultural influence.
The Role
Tape is looking for a Community Lead to oversee three of our most important growth engines: our social audience, our community of cultural tastemakers, and our creator amplification programs.
You will lead Tape's social presence, recruit and activate a network of creators and cultural insiders, and develop creator-led opportunities for partners. Success in this role means growing our membership, expanding our creator community, increasing content creation and engagement, and generating new partnership opportunities.
This is a highly entrepreneurial role with significant ownership and visibility across the business.
You live at the intersection of culture, content, community, and commerce. You're equally comfortable building a content strategy, cultivating creator relationships, and showing up at events to make sure great experiences get discovered and shared.
What You'll Do
Social Growth
- Lead Tape's social strategy across Instagram, TikTok, LinkedIn, and emerging platforms.
- Create and optimize content that drives audience growth, engagement, and brand awareness.
- Capture and produce content from events, partnerships, and cultural moments.
- Analyze performance and continuously test new formats and growth opportunities.
Community Growth
- Recruit, onboard, and activate creators, tastemakers, and cultural insiders.
- Build relationships with creators, artists, founders, and influencers.
- Develop creator programs that drive content creation, participation, and audience growth.
- Help establish Tape as a trusted platform for discovering and sharing cultural experiences.
Partnerships & Revenue
- Develop relationships with brands, venues, festivals, and cultural organizations looking to engage creators and reach culture-forward audiences.
- Help develop creator-led solutions for brands, venues, festivals, and cultural organizations.
- Collaborate across partnerships, marketing, and content teams.
- Track KPIs and identify opportunities to scale audience, creator, and revenue growth.
What We're Looking For
- 3–7+ years of experience in social media, creator partnerships, community building, or audience development.
- Proven success growing social audiences, communities, or consumer brands.
- Deep understanding of social platforms, creator ecosystems, content strategy, and community-led growth.
- Strong content creation, storytelling, and copywriting skills.
- Experience building relationships with creators, influencers, artists, or cultural communities.
- Data-driven, highly organized, and comfortable operating in a startup environment.
- Passion for culture, experiences, and discovering what's next.
- Existing relationships within NYC creative, media, arts, hospitality, music, fashion, or nightlife communities.
- Experience supporting influencer campaigns, creator activations, or brand partnerships.
- Familiarity with Canva, CapCut, Adobe Creative Suite, or similar tools.
Success in This Role
- Success will be measured by audience growth, creator community growth, creator participation, content output, engagement, and new partnership opportunities.
- This role has the potential to evolve into a broader community and creator leadership position as Tape grows.
Contract
Full-time independent contractor working on a hybrid schedule from either our Brooklyn HQ or Los Angeles office.
Compensation is $5,000–$7,500 per month ($60,000–$90,000 annualized) , depending on experience and qualifications. Candidates should be comfortable attending events throughout New York City, including occasional evenings and weekends.
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