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Sr Trade Marketing Coordinator

3500 BFTM · Casa Herradura - Mexico, Guadalajara

Marketing / Business DevelopmentSenior LevelQuick applyfull-time18 days ago

About The Role

CURRENT EMPLOYEES, CONSULTANTS, AND AGENCY PARTNERS

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Proposes, negotiates and coordinates activations/activities aligned with the marketing & sales team. Coordinates resources to ensure correct field execution, with the aim of increasing takeaway and prominence of our brands aligned to the Trade Mkt plan.

What You Can Expect

  • Ensures the successful execution of trade marketing plans, including loyalty programs, visibility initiatives, POSM, brand activations, events and sales force contests to increase product takeaway.
  • Manages and controls the trade marketing budget using internal systems, ensuring alignment with the annual company strategy.
  • Assists in planning the trade marketing calendar and negotiates with suppliers to secure the best materials and costs.
  • Conducts training for the sales force on product launches, tasting protocols, and other shopper marketing activities.
  • Performs regular market visits to monitor marketing activities and manages the inventory of promotional materials.

What You Bring to the Table

  • Minimum 3 years of experience in Trade Marketing, Shopper Marketing, or a similar sales-focused role.
  • Demonstrated ability to negotiate effectively with suppliers and internal stakeholders to achieve business goals.
  • Proven experience in budget planning and administration.
  • Strong project management skills with a demonstrated ability to coordinate and deploy multiple projects in a fast-paced environment.
  • Advanced proficiency in Microsoft Office (specifically Excel and PowerPoint) for data and information analysis.
  • Excellent oral and written communication skills in both English and Spanish.

What Makes You Unique

  • You must be organized, know how to prioritize your activities, be an expert in database management and objection handling.
  • Storytelling, the ability to make external and internal clients fall in love with your work, proposals, presentations, conversations, etc.
  • Create and do different things that generate acceleration in business development

#LI

Requisition Type

Employee Management Level

Professional Global Job Level

P6 Number of Openings Available

1

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