About The Role

Brocket Hall is looking for a highly commercial, entrepreneurial and hands-on Commercial & Growth Director to take ownership of revenue growth across the Estate.

This is not a traditional marketing role and it is not a role for someone who simply manages an existing sales team.

We want someone who can identify commercial opportunities, generate demand, improve sales conversion, develop a high-performing sales culture and turn opportunities into measurable revenue.

The role covers Golf Membership, Corporate Golf & Golf Days, Weddings, Events & Conferences, Hotel & Accommodation, Food & Beverage, Corporate Partnerships and new commercial opportunities across the Estate.

The objective is simple: generate more qualified demand, improve conversion and grow profitable revenue.Key responsibilities include:

Take ownership of commercial revenue performance
Develop growth plans across each business area
Lead and develop the sales team
Set clear revenue targets and KPIs
Build accurate pipelines and forecasts
Improve enquiry response and follow-up
Increase conversion from enquiry to booking and payment
Personally support high-value opportunities
Build proactive corporate and outbound sales
Develop partnerships and key accounts
Improve digital lead generation across Google, Meta, website, email and third-party platforms
Improve pricing, packages and discount structures
Take ownership of HubSpot commercial discipline
Work with AI and automation resources to improve the complete customer journey

Priority growth areas will include Weddings & Events, Corporate Golf, Membership and Accommodation.
Proven commercial or sales leadership experience

Strong track record of delivering measurable revenue growth
Experience owning significant revenue targets
Strong understanding of sales funnels and conversion
Experience leading and challenging sales teams
Strong CRM and pipeline management knowledge
Understanding of digital marketing and lead generation
Strong numerical and commercial judgement
Experience with pricing and commercial offers
Strong B2B and B2C sales capability
Excellent execution and follow-through
Entrepreneurial and hands-on approach
Comfortable working directly with senior leadership

Experience in hospitality, golf, leisure, hotels, luxury venues, membership businesses or events would be beneficial but is not essential.
Experience with HubSpot would be particularly valuable.
Competitive salary