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Senior/Semi-Senior WordPress Developer & Web Publisher

Focus Digital · Remote, Argentina

Software DevelopmentSenior LevelRemoteExternal listingfull-time15 days ago

About The Role

Position Overview

  • We are looking for a proactive, detail-oriented Web Developer who can own the development, publishing, and
  • optimization of client websites, primarily on WordPress and Shopify, with exposure to other CMS platforms.
  • This is a hands-on role that blends front-end development, CMS page building, SEO troubleshooting, and
  • analytics/tracking setup.
  • You’ll collaborate closely with content strategists and project managers to turn briefs and Google Docs into
  • high-performing pages that are technically sound, visually polished, and conversion-focused.

Key Responsibilities

  • WordPress Site Management
  • Update and maintain WordPress sites and pages (ACF, custom templates, theme modifications,

Elementor Pro, WPBakery, Divi, etc.).

  • Implement new sections, templates, and layout variations based on briefs, wireframes, or existing

design systems.

  • Shopify Development
  • Build and maintain Shopify collections, custom pages, and theme changes using JSON and Liquid.
  • Support custom logic for templates, product/collection layouts, and landing pages.
  • Content Formatting & Page Building
  • Transform Google Docs and content outlines into clean, conversion-optimized web pages.
  • Structure content for readability and engagement using headings, spacing, CTAs, visual hierarchy, and

media (images, tables, etc.).

  • SEO & Technical Quality
  • Apply on-page SEO best practices (meta tags, headings, internal links, schema, Yoast/Rank Math

configuration).

  • Use tools such as Google Lighthouse, Screaming Frog, and Ahrefs to identify and help resolve technical

SEO issues.

  • Analytics & Tracking
  • Assist in configuring tracking setups in Google Analytics and Google Tag Manager.
  • Help implement and validate event tracking (form submissions, key button clicks, conversions) as

needed.

  • Quality Assurance
  • Review published pages for formatting accuracy, responsiveness, and technical performance.
  • Test across devices and browsers to ensure a consistent user experience.
  • CMS Adaptability
  • Work in different CMS environments (e.g., Headless WordPress, Webflow, Framer) when required.
  • Follow established workflows, naming conventions, and client-specific publishing processes.

Qualifications

  • 4+ years of hands-on WordPress development experience (including ACF, theme edits, custom

templates, and page builders such as Elementor Pro, WPBakery, and Divi).

  • 1+ years of Shopify development experience working with JSON and Liquid.
  • Strong HTML and CSS skills, plus basic JavaScript for front-end interactions and enhancements.
  • Demonstrated portfolio of live sites, with the ability to walk through your contributions (from code

and/or CMS dashboard).

  • 3+ References that include at minimum: full name, company, role/title, phone, and/or email, and

dates (from/to).

  • Working knowledge of SEO best practices and Google Lighthouse fundamentals.
  • English level: C1 (comfortable communicating with an international, English-speaking team).

Nice-to-Haves

  • Familiarity with task management tools such as Asana, Jira, or Teamwork.
  • Basic proficiency in design tools like Photoshop, Illustrator, and/or Figma (resizing images, exporting

assets, handling SVGs).

  • Experience with AI tools (e.g., ChatGPT, GitHub Copilot) to assist with coding, troubleshooting, and

documentation.

  • A good eye for design and basic UX/UI principles, with the ability to structure content for clarity, visual

appeal, and user engagement.

  • Salary of $2,500 - $2,700, depending on experience
  • 2 Weeks of PTO
  • Fully Remote

Compensation

  • Salary range: $30,000–$32,400, commensurate with experience

This is a full-time position focused on web development across multiple client accounts.

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